“We get enquiries, but they're students and job seekers.”
Two qualifying questions and LinkedIn by role keep students out. AI sorts the real RFQs.
This is mineHome / Industries / Industrial & manufacturing
Industry · Industrial & manufacturing
Digital marketing formanufacturing industry
Marketing that fills the RFQ pipeline and survives the buying committee.
/ 01 Industrial marketing
How a buying committeepicks a supplier
Several people judge an industrial purchase, each from a different angle, and most of that judging happens before your sales team is invited in. PromotEdge plans B2B (business-to-business) marketing for Indian manufacturers of engineering goods, chemicals, electrical equipment and other industrial products.
We make you easy to find, and easy to check before anyone shortlists you.
What is digital marketing for the manufacturing industry? Search, LinkedIn, email, online ads and a spec-led website, all used to help buyers find and check an industrial supplier. The aim is more RFQs (requests for quotation) for your sales team, alongside trade shows and distributors.
Cycles run from weeks for repeat items to many months for capital equipment. The financial year starts in April, and supplier decisions often bunch up before March.
How do you promote a manufacturing company? Our eight steps, in order: spec-led product pages, manufacturing SEO (search engine optimisation), Google Ads and LinkedIn by role. Then technical content, a supplier pack, trade shows run as campaigns, and distributor support.
Makers who sell abroad can read our exporters page. Makers of switches, wires and fans can read electricals and appliances. Makers of products that go into buildings can read digital marketing for building materials.
/ 02 What usually gets in the way
What gets in the wayand the way through.
“Our website is a brochure from years ago. Sales does everything else.”
Rebuild the website around spec-led product pages, datasheets, application notes and certificates. Then the committee can research without you.
This is mine“Procurement keeps asking for the same documents.”
Put current certificates, test reports and vendor-registration papers in one downloadable supplier pack. It saves time on both sides.
This is mine“Our distributors don't use anything we send them.”
Our trade and channel marketing team asks distributors what they need. It then builds short product sheets and co-branded templates. We add training.
This is mine/ 03 Proof
Who we haveworked with.
For Skipper, which makes transmission towers and polymer pipes, we scripted and shot a factory film. For Weichai India we built the positioning ("Engineered to Win"), a campaign film and social content. Fine Organics worked with us on its website.
Brands in this trade we have worked with
“PromotEdge and their team did an excellent job with our website. They engaged with every team member, understanding their needs with great patience before collating them into a user requirement and a design spec. …”
Bimal ShahExecutive Director at Fine Organic Industries Limited/ 04 Order to start
Start here,in this order.
| Step | What we do | Why |
|---|---|---|
| 1. Strategy | Pick segments and applications to lead with, and a position to be known for. Plan export markets and tie the budget to the RFQ pipeline. | Committees shortlist specialists, not suppliers who sell everything. |
| 2. Digital | Spec-led product pages, SEO, Google Ads, LinkedIn by role, and RFQ forms that reach sales. | Engineers start with search. Hard to find means dropped. |
| 3. Mainline advertising | PR (public relations) for plant launches and orders, plant films, annual reports and outdoor near industrial clusters. | Finance judges a supplier's stability by its reputation. |
| 4. BTL (below the line) | Trade shows run as campaigns, customer days, distributor meets and technical seminars. | Face-to-face proof settles doubts no brochure can. |
In process industries, plan around shutdowns: spares and upgrades get bought then.
/ 05 Cost
What industrial marketing costs
We don't publish a price list. After a 30-minute strategist call, a written quote follows within 2 working days. Ad spend is paid at actuals, and you approve it first.
What affects the cost
- Product lines and applications to cover
- Depth of technical content and engineer review time
- LinkedIn and Google Ads spend
- Shows and films in the year, and export markets
How we quote
- We talk about your products and buyers, and the RFQs you want
- We review your website and RFQ handling, then write the scope
- A written quote follows within 2 working days. Nothing starts until you approve it
What you get in the quote
- Product lines and applications covered
- Technical content your engineers review
- Monthly SEO and ad work, with a report
- Shows and films, quoted as projects
How it is billed
| Way of working | When it fits |
|---|---|
| Monthly retainer | Content, SEO, LinkedIn, paid search and reporting; minimum 3 months, 30 days' notice to stop |
| Project fee | A website rebuild (usually 4 to 6 weeks), a plant film or a show campaign. We confirm the timeline in the quote |
| At actuals | Ad spend and stall build, with printing and press fees, shown before you approve |
Ad budgets are paid to platforms and media owners. Our fees are separate, agreed in writing.
Every client and project is different. The cost depends on the effort it takes, so we price after the first call.
/ 06 Services
Services formanufacturers.
Start with what engineers search for.
AI for manufacturers
AI drafts product pages and technical notes from your datasheets, and your engineers check every figure.
SEO for engineer searches
Pages for the grade or application an engineer types into Google.
GoogleDigital marketing for manufacturers
One plan across search, ads, social and WhatsApp for buyers and engineers, read on quote requests.
Manufacturing branding
A name and look that buyers and distributors recognise on products, catalogues and trade stalls.
Spec-led website
Product pages an engineer can check against the datasheet.
Google Ads on spec terms
Search ads on part numbers and specs, with negative keywords that block students.
Google AdsGoogleAll services for industrial & manufacturing (9)
LinkedIn by role and company
Ads and outreach to plant heads and buyers at a named list of companies.
LinkedInTechnical content and email
Application notes and selection guides, emailed to keep a long cycle warm.
Plant and product films
Films inside your plant and demo videos for your site and YouTube.
YouTubeTrade shows as campaigns
Meetings booked before the show, a stall built around a demo, follow-up within days.
Distributor programmes
Short product sheets and co-branded templates that help distributors sell for you.
PR and trade press
News of plant launches and large orders, placed in business and trade press.
Export and market plan
Choose segments and export markets, and tie the budget to the RFQ pipeline.
CRM and AI for RFQs
A CRM (one record per enquiry) holds IndiaMART and website RFQs, each with an owner.
IndiaMARTCatalogues and supplier pack
A catalogue and one download of the certificates procurement keeps asking for.
Unsure whether the website, the trade show or the distributors should come first? We can sort the order out together. Sort the order
/ 07 AI and automation
AI for manufacturing:where it helps today.
Real business problems, from sales to back office, each with a plain AI fix. A person stays in charge of every step.
India's engineering exports to the US fell in October 2025, with US tariffs named as a main factor. Exporters now need buyers in other markets.
The AI fix AI researches buyers in new markets from trade-fair lists and past enquiries, drafts first emails in the buyer's language and tracks follow-ups. Salespeople review every email and negotiate.
Source: The Tribune (ANI report on EEPC India data), November 2025
Most small and medium firms in a SIDBI survey still market the traditional way, which holds back how many new buyers they reach.
The AI fix AI turns data sheets and past quotes into product pages and WhatsApp replies, and sorts website and portal enquiries by product and size. Sales staff check every quote.
Source: SIDBI report on Indian MSMEs, covered by CXOToday, May 2025
AI and automation systems WhatsApp automation Chatbots
These show what such tools do. Each card links its source. We do not claim a past project here.
Go deeperMore on this
The manufacturing market in depth
Market size and trend
EEPC India says engineering exports hit a record 122.43 billion US dollars in FY 2025-26, about 28% of goods exports. The government's Annual Survey of Industries counts 2.10 crore people in registered factories in 2024-25. They added ₹26.94 lakh crore of value, up 9.59%. These are different counts, so do not add them.
Source: EEPC India, Brief Profile, read 10 October 2026; ie2 magazine, June 2026. The statistics ministry's survey note, 30 September 2026, as reported by IBEF, 5 October 2026. Growth is at current prices
How buyers decide
Our view: an engineer asks a colleague or past supplier, then searches the part, grade or standard. The committee checks drawings, certificates and references. Finance looks at price, delivery and whether you will last. A slow reply or a missing datasheet drops you off the list.
What buyers expect
In their words, roughly: "Can you meet my drawing? Show me the certificate. How soon can you deliver?" Few say the rest aloud, but they judge you on it. They want the same quality in every batch, one named contact, and an honest word when you are late.
How manufacturers here sell
Dealer-led: many tools, cables and pumps reach buyers through distributors. Building materials and construction equipment work the same way.
Supply to big makers: a few large buyers approve you once, then reorder, as in automotive.
Public buyers: tenders, and GeM (Government e-Marketplace), the government's own buying portal.
Export: foreign buyers want certificates and a face at the show. See our business models guide.
Source: Government e-Marketplace (GeM), home page, read 10 October 2026
Where it is heading, and AI today and next
The 2025-26 Union Budget announced a National Manufacturing Mission for small, medium and large industries.
AI today can answer RFQ forms, sort real enquiries from students and draft follow-ups. Next, it may name suppliers from clear spec pages and certificates. It cannot make an engineer trust your part: see our AI systems.
Source: Press Information Bureau (PIB), National Manufacturing Mission, Union Budget 2025-26, 1 February 2025
People, bodies and stories
Associations and bodies
CII: an industry body, not for profit, that works with government on policy.
FICCI: a federation of chambers of commerce, since 1927, with groups for capital goods, manufacturing and MSMEs.
EEPC India: the council for engineering exporters, sponsored by the Commerce Ministry. It runs the INDEE and IESS shows.
IMTMA: the machine tool makers' body, behind the IMTEX shows.
Ministry of MSME: the ministry for micro, small and medium firms, with a link to the Udyam portal.
Source: Each body's own website, read 10 October 2026 (CII's About text as shown in search results)
People who scaled the category
Baba Kalyani is chairman and managing director of Bharat Forge. The company's page says he has led it for over five decades. The page describes a rise from a regional player to a global forging name.
Anil Rai Gupta is chairman and managing director of Havells. Its leadership page says he joined in 1992 and shaped its marketing. In 2003 he guided it beyond pure industrial products.
Source: Bharat Forge, B. N. Kalyani page, read 10 October 2026. Havells, Leadership team page, read 10 October 2026
A brand journey worth knowing: Polycab
Polycab began in 1964 as an electrical goods store and grew into making cables and wires. It entered switches in 2013, then fans and LED lighting in 2014.
In January 2015 it ran a TV campaign, Connection Zindagi Ka. The aim was to give it a fresh identity with consumers. In 2023 its tagline changed to Ideas.Connected.
Source: Polycab, History page, read 10 October 2026. afaqs, Polycab launches a TVC campaign, 6 January 2015
What you can do, and how we would deliver
What you can do, and what is not ours
Keep your certificates, drawings and test reports in order. Name one person to own datasheets and the RFQ inbox.
Certification and lab tests come from the bodies that issue them. IndiaMART and GeM are portals you join yourself.
We take the website, content, ads, shows and tracking.
How we would deliver, and why each step
We start with strategy. Pick the products and buyers to lead with, because committees shortlist specialists.
Then digital, because engineers search before they call. Then plant films and PR, because finance trusts a known name.
We end with shows and distributor meets, because meeting face to face settles doubts.
Saurav Agarwal, our Founder and CEO, takes the strategy call, the business review and the budget logic. Shivanand Mishra, our Digital Marketing Lead, runs the SEO audits, the B2B lead generation and the reporting.
B2B lead generation
Buyers send a drawing and a delivery date, so a quotable RFQ is the lead, not a form fill. List a few hundred target companies. Reach their plant and purchase people with LinkedIn ads and your own sales team's calls. Score each lead, and pass quote-ready ones to the right engineer through your CRM. IndiaMART says a BuyLead goes to the suppliers of that product, so price comes first there. Keep it for small orders, and compare cost per order. The Digital Personal Data Protection (DPDP) Rules, 2025 ask for a clear consent notice before you email or call.
Source: IndiaMART Help, Buy Lead page. PIB backgrounder on the DPDP Rules, 17 Nov 2025. The Rules were notified on 14 Nov 2025
Google Ads
Engineers type exact phrases, like a part number or a grade. Build each product line's keyword list from your catalogue. Add negative keywords for jobs, students and home use. Google says these miss close variants, so add plurals yourself. Show Google Ads only where you can deliver. Google's default location setting also reaches people who only showed interest. Send sales outcomes from your CRM back to Google (offline conversion import) through tracking. Start with Search. Add Performance Max once that data flows.
Source: Google Ads Help, answers 2453972 (negative keywords), 1722038 (location options), 2998031 (offline conversion import) and 10724817 (Performance Max)
Trade shows
Treat a show as a three-month campaign, and pick it by who visits, not size. Machine tool makers plan around IMTEX. Their body, IMTMA, holds IMTEX and IMTEX Forming in alternate years at BIEC in Bengaluru. It also holds expos in Delhi and Pune. Book meetings six weeks before. Build the stall around a live demo. Follow up ready-to-quote visitors within two working days. WhatsApp them only after they opt in. Small makers can check the Procurement and Marketing Support scheme. It sits with the Ministry of Micro, Small and Medium Enterprises (MSME). It aims to help firms join trade fairs. Our trade show guide shows how to plan a show and measure what it returns.
Source: IMTMA, Exhibitions page. WhatsApp Business Messaging Policy. NI-MSME, Procurement and Marketing Support (PMS) scheme page
Apparel and textiles (B2B manufacturers)
Your buyers include importers and overseas buyers who source garments from India. Show your range, minimum order, lead time and certificates on one page for each product group. The Apparel Export Promotion Council (AEPC) is the official body of apparel exporters. It holds the India International Garment Fair twice a year, with over 350 exhibitors. Textile and apparel exports were USD 37.75 billion in FY 2024-25. In December 2025 the Ministry of Textiles said it is watching carbon-border and labour rules abroad. Selling your own label to shoppers? See D2C (direct to consumer) fashion.
Source: PIB, Ministry of Textiles, 12 Dec 2025, release 2202865. Exports with handicrafts were USD 37,755.0 million in FY 2024-25. PIB, 16 Dec 2025, release 2204546: rules abroad under watch. AEPC, About AEPC page, read 2026-10-10
Chemicals
Our view: factories buy chemicals by grade and purity, from traders or direct from the maker. They ask first for the data sheet and the test report. One rule: the 1989 rules on hazardous chemicals say every container must be clearly labelled. The factory must also keep a safety data sheet. CHEMEXCIL, set up by the Commerce Ministry in 1963, helps exporters meet buyers abroad. A page for each grade with a data sheet to download works well. The plant and the lab are not ours.
Source: Manufacture, Storage and Import of Hazardous Chemical Rules, 1989 (S.O. 966(E)), rule 17, copy on the Punjab Pollution Control Board site. CHEMEXCIL, Brief Profile
Electrical equipment
Our view: the electrician and the distributor decide the brand for a home. Big users buy on tender. One rule: the Bureau of Indian Standards (BIS) makes its mark compulsory on transformers and motors. Household switches and breakers need it too, under an order of 17 February 2003. Sell only marked goods. Electrician meets with a points scheme work well. So does a datasheet for each product. The factory is not ours.
Source: BIS, products under compulsory certification, page updated 8 October 2026. Standards: transformers IS 1180, motors IS 12615, switches IS 3854, breakers IS 12640
Engineering
Our view: buyers are makers and project firms. They check drawings and tolerances, then ask for test reports. EEPC India, the engineering exporters' council, reports engineering exports of USD 122.43 billion from April 2025 to March 2026. One rule: the Bureau of Indian Standards (BIS) makes its mark compulsory on steel pipe flanges and roller chains. So a maker of these needs a licence. A capability sheet and an enquiry page for each product work well. The machines and the lab are not ours.
Source: EEPC India, ie2 magazine, June 2026. BIS, products under compulsory certification, IS 6392:2020 and IS 2403:2014, page updated 8 October 2026
/ 08 Worth knowing
Worthknowing.
Useful before you start. Open it when you need it.
Checklist, rules, AI for operations, global events (4)
Brand basics checklist
The basics
- Logo and brand guidelinesOne set of logo files and a one-page guide to colours and fonts.
- Domain and business emailyourname.com and name@yourname.com, not a free mail address.
- A website that works on phonesFast, secure, with Call and WhatsApp buttons.
- Google Business ProfileCorrect name, hours, photos and category.
- WhatsApp BusinessCatalogue, quick replies and an away message.
- Social media handlesThe same name on each platform you use.
- Business cardsName, role, phone, email and website.
- Letterhead and invoiceYour legal name, address and tax details, with your logo.
- Company profile or brochureOne document you can send on WhatsApp.
- SignageMatches your logo and your Google listing.
- Photos and short videosReal work, real people, real premises.
For manufacturers
- ISO and BIS certificates, shown as heldShow only what you hold now. BIS: a licence is compulsory for listed products (bis.gov.in).
- Test reports from an accredited labThe Quality Council of India's NABL lists accredited labs (nabl-india.org).
- Product catalogue and datasheetsOne datasheet per product, with specs, drawings and standards.
- Vendor registration packGST, PAN, Udyam, certificates and past orders in one folder.
- Trade show collateral and stall brandingStall graphics, a live demo, leaflets and a QR code to datasheets.
- Plant and process videoA short film of your plant, process and quality checks.
- GeM seller profile, if you sell to governmentGeM is the government-owned buying portal for public buyers (gem.gov.in).
- Export papers and Importer Exporter Code (IEC), if you exportDGFT, the foreign trade directorate: no export or import without an IEC, unless exempt (dgft.gov.in).
Claims, disclosures and ESG for manufacturers
Engineers and auditors check industrial marketing.
Technical claims. The Advertising Standards Council of India (ASCI) Code wants specs to match the datasheet and the product supplied. Performance claims need test data under stated conditions.
Certifications. Show only certificates you hold today. Many products need compulsory certification from the Bureau of Indian Standards (BIS) under the BIS Act, 2016. Update the website when one lapses.
Listed firms. SEBI's Listing Regulations, 2015 may need news of a large order to reach the stock exchanges first. The 1,000 largest by market value also publish a sustainability report (BRSR).
Green claims. The Central Consumer Protection Authority (CCPA) issued greenwashing guidelines in October 2024. Words like green, sustainable or eco-friendly need proof, and recyclable needs third-party checks.
Customers and exports. Name customers or show logos only with written permission. Overseas markets have their own claim rules.
General guidance, not legal advice. Have legal and quality teams review material before release.
AI for the back office
Most Indian firms have overdue invoices, and some bills are never paid. Chasing every late customer takes time.
The AI fix AI reads invoices and bank entries, shows which invoices are late and drafts polite reminders. The finance team calls large accounts and decides whether to hold supply.
Source: Atradius, Payment Practices Barometer India, 15 July 2026
Most manufacturing employers in India say they have trouble finding the skilled people they need, so each applicant needs a quick, fair look.
The AI fix An HR assistant screens applicants against the skills needed, books interviews on WhatsApp and answers new joiners' questions. HR and supervisors make every hiring and promotion decision.
Source: ManpowerGroup India, Talent Shortage Survey 2026 (fieldwork October 2025)
Some small firms are asked for emissions data by European buyers, yet most do not measure it. Without data, higher default values may be used.
The AI fix Document AI reads power bills, fuel invoices and production logs and works out emissions per product. A trained person checks the figures, and a verifier signs off.
Source: The Wire (reporting a survey by the industry body IamSMEofIndia), August 2026
Global events worth a trip
IMTS (International Manufacturing Technology Show)
Chicago, USAUsually September. Next: 11 to 16 September 2028.
Build your day around two categories, such as metal removal and quality assurance, and use the conference sessions for the rest.
SPS - Smart Production Solutions
Nuremberg, GermanyUsually November. Next: 24 to 26 November 2026.
Sit in the talks on industrial AI, this year's focus topic, then visit automation stands with one clear shop floor problem.
HANNOVER MESSE
Hannover, GermanyUsually April. Next: 5 to 8 April 2027.
Draw up a short list of suppliers and machines to see before you travel, and book your stay early.
Is it wrong enquiries, a dated website or procurement paperwork? Tell us which hurts your plant most, and we'll name the first fix. Tell us your worry
/ 09 Events and exhibitions
Events and exhibitionsworth your time.
Where makers and their buyers meet each year. Pick one or two, and plan the stall, the meetings and the follow-up before you book.
IMTEX (IMTEX 2026, with Tooltech, Weldexpo)
BengaluruUsually January.
Catch the live machine demonstrations first, then use the Tooltech and Digital Manufacturing sections to compare tools, measuring gear and automation.
Automation Expo
MumbaiUsually July.
Bring one real plant problem, such as breakdowns, and ask the sensor and predictive maintenance stalls how they would fix it.
PLASTINDIA
New DelhiUsually February.
Walk the moulds and dies, quality testing and recycling sections if you run a plastics plant, and compare suppliers side by side.
Plastivision India
MumbaiUsually January.
Plan your visit by category, such as flexible packaging, molds or automation, and ask for B2B meetings with the suppliers you shortlist.
FACTEQ (Factory Equipment Expo)
New DelhiUsually August. Next: 5 to 8 August 2027.
Come if you are building or upgrading a plant: compare HVAC, material handling and safety systems under one roof.
Dates change. Check the organiser's site before you plan.
/ 10 Learn from the leaders
What we can learn from the leadersin Industrial and manufacturing.
Well-known Indian brands, each with one plain lesson for an owner in your line of work. Names only, as public examples.
Fevicol (Pidilite)
Talk first to the people who use your product every day, even if the usual way is to promote it through shops.
What they did The brand says two brothers made Fevicol in 1959, a synthetic alternative to animal glue. They promoted it directly to carpenters. Promoting to retail stores was the norm then.
Source: Fevicol, brand About page (company's own statement, read Oct 2026)
Polycab
Make your name known in one product first. Then add nearby products under the same name, as buyers already know you.
What they did Polycab's history page says the family set up a cable and wire factory in 1975. It entered switches in 2013, then fans and LED lighting in 2014.
Source: Polycab, company history page (company's own statement, read Oct 2026)
Asian Paints
Give buyers simple online tools to choose with, such as a colour quiz or photo search, so they can decide before they call.
What they did Asian Paints' website lists a colour quiz, a wall paint finder, photo search, and store and contractor finders. The firm says four friends set it up in 1942.
Source: Asian Paints, company about page (company's own statement, read Oct 2026)
Astral
Keep a dated list of your launches and show your dealer and distributor count. Buyers can see you are easy to reach.
What they did Astral's milestones page lists a CPVC piping launch in 1998, then new products through 2023. It lists 1150+ distributors and 36500+ dealers, the company's own claim.
Source: Astral, company about page (company's own statement, read Oct 2026)
Havells
If trade buyers already trust your name, think about carrying it into nearby consumer products, and plan the marketing for that move.
What they did Its leadership page says that in 2003 Havells moved from pure industrial products to consumer products as well. Chairman Anil Rai Gupta guided the shift, the page says.
Source: Havells, leadership page (company's own statement, read Oct 2026)
Bharat Forge
Name the industries you serve on your website, and keep the list current. Buyers in those industries can then see you know their field.
What they did Its leadership page says it grew from a regional player into a globally recognised name in forging and precision engineering, serving automotive, aerospace, defence, energy and infrastructure.
Source: Bharat Forge, leadership page (company's own statement, read Oct 2026)
These brands are not clients of ours and we use no logos. Each card links its source.
Want a second pair of eyes on your datasheets, certificates and claims? Send them over and we'll read them with you. Send on WhatsApp
Change is the only constant.
/ 11 What happens next
What happensafter you ask.
For projects we think we can help, this is how it goes.
- 01
A strategist calls you
In one working day: a 30-minute call with one of our strategists about your business and what is not working.
- 02
You get a 1-page plan
A short, honest plan: what to fix first and what we would do. It is free.
- 03
A quote, if you want one
If you want to go ahead, we send a quote within 2 working days.
We confirm the timeline in the quote. Contracts start at 3 months, with 30 days' notice to stop.
Brands and people are named only as public examples. They are not PromotEdge clients or endorsers unless stated.
Keep exploring
Related pages.
The expertise that fits your business, and the places we work.
Services that bring the RFQs
Related industries
Proof and reading
For manufacturers and industrial brands
Tell us what's not working.We'll show you where the RFQs are.
Straight answers.
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Because buyers check online. Engineers search for specs, and procurement checks suppliers before anyone replies. A supplier hard to find or check is often dropped before the RFQ. We judge digital marketing for manufacturers on qualified enquiries and RFQs, not clicks.
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Make it easy to find, then easy to check and reach. Build a page for each product, and appear on the searches engineers type. Reach buyers by role on LinkedIn. Add technical content and trade shows, plus distributor support and RFQ follow-up.
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People usually list SEO (search engine optimisation), paid ads and content marketing. They add social media, email, influencer and affiliate marketing. A manufacturer rarely needs all seven. We start with SEO, LinkedIn, technical content and Google Ads. We add email once enquiries flow and sales can follow them up.
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Yes. For machine tools at IMTEX and most industrial categories, shows remain one of the few places buyers meet suppliers in person. Returns depend on meetings booked in advance and follow-up within days. We plan shows as campaigns, with a live demo at the stall and a reply to every visitor.
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Paid search and LinkedIn can bring early enquiries after launch. Rankings and reputation take longer, and matter more in long cycles. We track qualified enquiries and RFQs with your sales team. We confirm the timeline in the quote. It depends on your products and how fast sales follows up.
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Engineers search for a product type, grade, size or application, not your company name. SEO means a clear page for each product. It has specs and datasheets that Google can read, checked by your engineers. Results usually come in 3 to 6 months.
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We won't claim to be the best. Ask any agency, including us: Have you sold to buying committees? Can you show results from past work? Do you measure RFQs, not clicks? Do the seniors you meet do the work? Also ask who will run your account, how often they report, and who owns the ad accounts.
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It depends on scope, so we don't publish a price list. The drivers are product lines and technical content, plus ad budgets and your shows and films. Ad spend is billed at actuals. A written quote follows within 2 working days of the first call.