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Media andmarketing costs
What advertising really costs in India, from public rate cards.
What does advertisingcost in India?
These guides show what media costs in India, using public rate cards rather than guesses. Each one gives rates by city or channel, explains what makes the price go up or down, and works through sample budgets you can compare with any quote.
Our main sources are the government's Central Bureau of Communication, which publishes the rates it pays FM stations and newspapers, and Doordarshan's own rate card for businesses. Where private media don't publish their prices, we say so plainly and explain how they are usually set.
All figures are media costs only. Production, GST and agency fees are extra, and we don't publish our own fees. Each guide explains how agencies charge and what to ask for when you compare quotes. We re-check these guides every quarter and change the date only when a rate changes.
Our beliefChange is the only constant.
Newestfirst.
Metro advertising cost in India
How metro advertising is sold in India. See how tenders work, what shapes the cost, what formats exist and how to check that your ad ran as promised.
Updated 10 Oct 2026Hoarding advertising cost in India
What drives hoarding advertising cost in India. See how government tenders buy space, what a quote should list, and how to compare quotes and check a site.
Updated 9 Oct 2026Website design cost in India
Website prices in India run from a template to a custom build. What moves the cost, what a quote should list, what you pay after launch and how to compare.
Updated 9 Oct 2026Social media marketing cost in India
Social media packages in India are priced by what you get each month. What a package can include, what moves the cost, and what sits outside the fee.
Updated 9 Oct 2026SEO cost in India
SEO has no standard price in India. How agencies quote, what moves the cost, what a package should list, and what Google says about hiring an SEO.
Updated 9 Oct 2026Instagram ads cost in India
Instagram ads have no rate card, as Meta sets the price in an auction. How clicks and impressions are charged, budget caps, GST and worked budgets.
Updated 9 Oct 2026Influencer marketing cost in India
Influencer fees in India are set by each creator. What a fee covers, what moves it, how deals are structured and the ASCI rules that touch a campaign.
Updated 9 Oct 2026Google Ads cost and management fees in India
Google Ads cost is two bills: what Google charges for clicks and what an agency charges to manage them. How each works and how to compare quotes.
Updated 9 Oct 2026Digital marketing cost in India
No rate card sets digital marketing prices in India. See the six lines on your bill, who gets paid for each, how each is charged and how to read a quote.
Updated 9 Oct 2026Logo design cost in India
Logo prices in India run from near nothing to a full identity. What a fee buys, who owns the logo, and the official trademark fee IP India charges.
Updated 4 Oct 2026YouTube ads cost in India
YouTube ads have no rate card, as Google sets the price in an auction. How views and impressions are charged in India, budget rules and worked budgets.
Updated 4 Oct 2026TV advertising cost in India
TV advertising cost in India from Doordarshan's published rate card: rates per 10 seconds, bonus and slab discounts, worked budgets and private channels.
Updated 4 Oct 2026Radio advertising cost in India
Radio advertising cost in India from government rate cards: FM rates per 10 seconds by city and time slot, Akashvani rates, worked campaign budgets.
Updated 4 Oct 2026Newspaper advertisement cost in India
Newspaper ad cost in India from government rate cards: rates per sq cm for leading dailies in Kolkata, Odisha, Bihar and Jharkhand, with sample budgets.
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Straight answers.
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Not exactly. They are public rate cards, mostly what the government pays. Private advertisers can be quoted differently, so use these guides to compare quotes, not as a final price. Ask every seller for a written quote, and check each line against the rate card and the notes in the guide.
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We re-check these guides every quarter, or sooner when a rate card changes. Each guide shows the date we read its source, so you can see how fresh the figure is. We change the date only when a rate changes, so an older date means the rate has stayed the same since.
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Some media, such as private channels or agencies, do not publish rates, so no public price exists. In those guides we explain how the price is set and what to ask for, instead of guessing a number. Where a platform uses an auction, such as Google or Meta, the price depends on your own campaign.
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No. The figures are media costs only. Production, GST and agency fees are extra, and we do not publish our own fees. Each guide explains how agencies charge and what to ask for, so you can read a full quote line by line and compare it with others.