Strategy and brand services
What to sell, to whom, and why they should pick you.
- Branding agency
- AI strategy consulting
- Fractional CMO and consulting
- Brand strategy
- Market research
- Marketing audit
- Media planning
Home / Industries / E-waste recycling
Industries · E-waste recycling · Electronics and IT waste
E-waste recycling company marketing that shows your proof
PromotEdge is an integrated marketing agency in India that works with e-waste recycling brands across the country. Buyers check your papers first. Make them easy to find.
A strategist calls you in one working day.
In short PromotEdge plans marketing for e-waste recycling companies across the industries we serve. Producers, IT departments and other bulk buyers ask for your registration, EPR certificates and data destruction papers before they call. We put that proof on one clear page, then help the right buyers find it. Your papers stay yours, and we never create them.
- Since 2015working with Indian brands
- 65+in-house team
- 121brands we have worked with
- ISO 9001:2015certified
/ 01 Services
Services for e-waste recyclers
Built around the proof a buyer checks, and read on business enquiries.
Advertising and media 1 service
TV, print, radio, outdoor and PR, bought against your sales map
Supplier proof pack
A short PDF with the same papers. A short PDF with the same papers, ready to attach to a buyer's vendor form.
Digital marketing 6 services
Be found, get leads, and count every one
Proof page and website
One page that shows your registration number, validity, equipment codes and a sample paper, so a buyer can check you first.
B2B SEO
Pages for what a producer or an IT head types. Pages for what a producer or an IT head types, such as buying EPR certificates or safe disposal of office laptops.
GoogleGoogle Ads on business terms
Search ads for company buyers. Search ads for company buyers, with household words kept out so you pay for fewer wasted clicks.
Google AdsGoogleLinkedIn by role
Ads and outreach to compliance, sustainability, IT and admin heads at a named list of companies.
LinkedInGuides and explainers
Plain notes on how EPR certificates work. Plain notes on how EPR certificates work, how a pickup is recorded and what a data paper should say. Your team checks each line.
Performance marketing plan
One plan that splits spend between search, LinkedIn and email. One plan that splits spend between search, LinkedIn and email, and moves it to what brings qualified enquiries.
Martech and automation 1 service
Follow up every lead, by itself
Enquiry follow-up
A CRM (one record for every enquiry) with a clear owner and a quick first reply for each business lead.
/ 02 Proof
Who we have worked with
We can plan and run the marketing side for recycling companies, and your compliance team holds the papers. Each claim on a page is matched to a paper.
Brands we have worked with
“PromotEdge and their team did an excellent job with our website. They engaged with every team member, understanding their needs with great patience before collating them into a user requirement and a design spec. The result was both aesthetically pleasing and usable. PromotEdge continues to support us and our ever-growing and very demanding wish list. We hope to grow this relationship beyond website design and into content development. I am confident that PromotEdge's team will continue to guide us in delivering product content to our global customers, making the website an important tool for product awareness and lead generation.”
Bimal ShahExecutive Director at Fine Organic Industries LimitedManufacturing
“PromotEdge is one of the most hard working creative agency that LISTENS ! Do I need to say anything more ?!!!!Saurav is one of the most open person I have come across who is ready to speak abt the elephant in the room , that no body wants to talk about !”
Harsh GuptaManaging Director at Rishta FoodsFMCG
“I am delighted with the successful launch of our new website, thanks to the exceptional support from PromotEdge. I extend my gratitude to Benjamin and the team for their dedication and hard work, which has resulted in a new, fresh-looking site that perfectly meets our expectations.”
Mom MitraMarketing Head at IleadEducationABP Education
“Working with PromotEdge has been an enriching experience for ABP at many different levels. Your understanding of the digital space, customized brand solutions and prompt servicing have helped us achieve our brand goals with so much ease.I would like to especially thank the creative development team, the digital strategy team and above all the servicing team with whom I have worked in close association with, for their all-round support. I wish you all the best in your upcoming projects and I look forward to collaborating with you in future as well.”
Satabdi SahuLead - Brand and Content at ABP EducationEducationBrahmaputra Volleyball League
“I really want to thank Sayantan and his team from PromotEdge because what I find good in them is that, the team.When the team is wonderful, the outcome will definitely be wonderful. I have seen the first cut of the reel which they shot the first day, and they gave us on the morning of the second day.The entire first day they worked so hard and over the night they have edited and on the morning they shared it with us.This is just fabulous and the commitment they have shown. The FIVB team has said that they are very happy with team PromotEdge.And when I showed this clip to my friends, those who are from this industry, they (also said that they) have done a fabulous work.So happy and compliments to the team -- Sayantan and PromotEdge team.Thank you.”
Abhijit BhattacharyaFormer Captain Indian VolleyBall Team; and Founder of Brahmaputra Volleyball LeagueSports
“Hi, my name is Hitesh Malhotra. I'm working in FIVB. We are working with PromoteEdge (with Team Sayantan).I would like to give you a brief detail. So when we started this project, we had a good discussion with them. And personally, I feel PromotEdge is kind of a one stop solution for us. So basically, they provided us the whole storyboarding regarding the digital assets and how we can use those with our ambassadors programme.They helped us a lot to structurize the whole concept from our side. So in fact, there were a lot of great ideas they provided, guiding us...what we should do and what we should not do in this regard.And the best part was that they were very clear from there, from the whole blueprint. So they understood our request from the proposal and then accordingly they executed it.”
Hitesh MalhotraSports Development at Fédération Internationale de Volleyball - FIVBSportsTATA Metaliks
“PromotEdge has been working with our organization for social media management and other creative activities. They are responsive, supportive and hard working. We look forward to a long and positive relationship with them.”
Medha SharmaStrategic Head at TATA MetaliksSteel and metals
“We are thoroughly impressed with the extensive knowledge and professionalism demonstrated by PromotEdge. Their adept management of our digital and creative requirements has significantly contributed to our satisfaction with their digital marketing services and expertise.”
Rahul MishraAssistant Manager Digital Marketing & Ecommerce at Magik LightingElectricalsShyam Metalics Group
“We have been working with PromotEdge for almost a year. We have engaged them to manage our Digital marketing campaigns and are impressed with the outcome. Within weeks, we had noticed an increase in performance and they continuously worked on adapting to a new strategy if required to get the maximum mileage for us based on our requirements. A big thank you to their team, and I would highly recommend them to anyone who is considering growing on their Digital Space.”
Shubham GadodiaDeputy Brand Manager at Shyam Metalics GroupSteel and metals
“I commend PromotEdge as a content and advertising partner. I applaud their top-notch team, swift problem-solving, and outstanding digital media work for my brand. I express my happiness and eagerness for a long-term partnership.”
Priyanka GuptaDirector at Nitya Gold & DiamondsJewellery retailUnimark Group
“As a progressive and emerging digital marketing company, PromotEdge is doing something right to enhance the experience of companies associated with them.The format they have created is great, there is a smooth flow of communication, great brainstorming sessions and additionally super ideations and executions.Pritha, the account manager, has always been supportive. Whether day or night, weekday or weekend, she came through and solved the problems.…”
Anish Basu MallikMarketing Executive at Unimark GroupReal estate“In the city of Kolkata , there are very few full service advertising agencies which are compact, agile, quick and yet have the vision and creative /executional abilities of large reputed agencies. My experience with PromotEdge has been extremely satisfying and they have done world class job for Brand Building exercise of LION INDIA.In my professional life spanning over 4 decades I have always worked with leading agencies like Lintas, Grey, etc so my benchmarking was rather high. I am delighted to say that i did find the agency measuring up nicely on every parameter of our expectations. The team […] comes majorly from experienced staff who have had experience in large agencies. Added to this is the” young oozing with unique new.”
Hardeep SinghMarketing Consultant“The PromotEdge Agency stay with us all these 3 days, since when we arrived..more, more than 3 days. Since in the airport, they stayed together with us (FIVB team).Sayantan and his team is providing you to see this video.I just (want to say) _Shukriya_. Thank you so much for your team, because we are here in front of the camera but all the team is behind. The entire team together did this great job so that you can see how much volleyball is a lovely sport.”
GibaBrazilian Former Volleyball PlayerSportsBirdman Chemeng Pvt Ltd.
“PromotEdge has been a unique creative group amongst unique creativity world. Approaching, analysing, understanding the deliverables with ethos and transferring the same into a spellbound creative identity, just cut out for clients’ requirement are signature values of the team. A huge ROI, thy name is PromotEdge.”
Rajat ChatterjeeHead Business Development at Birdman Chemeng Pvt Ltd.Manufacturing
“An aligned partner is always a welcoming step. Someone who can think deep through lines, understand the matrix of product management. Fortunate enough, PromotEdge has been a partner in progress for me. Their uniqueness lies in their hands down knowledge of delivering the strategy and communication needed for the hour. A practical approach to ensuring return of investment has been the day one mantra. An advisory to an executionist, the systematic approach by team PromotEdge has been the impeccable.”
Bobby SrinivasChief Manager Marketing & Brand Marketing at Utkarsh IndiaSteel and metals
“I've known PromotEdge for quite a few years. PromotEdge is passionate, knowledgeable, and destined for success. What stands out is their positivity, energy, passion, and innovative thinking. They bring a warm presence to their work. Best wishes to PromotEdge.”
Mahendra SurekaFounder & CEO at India MACJ - A Buyers Choice Home InspectionsReal estate
“PRAN & PromotEdge have been working together for last 1.5 years. Throughout, the work experience is good and satisfactory.As a client, we found PromotEdge very professional and dedicated towards any project assigned to them.Most importantly, They have a bunch of energetic young people who always think from clients’ point of view and come up with the solution which is appropriate for them.I would personally refer PromotEdge to those who want creative and contemporary work.We wish PromotEdge a successful journey ahead.”
Sharif Rezwan KabirBrand Manager at PRAN RFL GroupFMCGPrime Volleyball League
“I would just like to congratulate, PromotEdge Led by Sayantan and his Team who have done an absolutely fantastic job of branding for the Kolkata Thunderbolts, the Branding, the social media campaign was bang on, and I think it help not just the Kolkata Thunderbolts but its really helped me because in the East there was at least one Team that looking very well promoted and branded. Thanks guyz, well done.”
Joy BhattacharjyaCEO at Prime Volleyball LeagueSports“It’s a great way to be back at PromotEdge. I had a great time working them in Kolkata Tunderbolts doing the Volley Biswas character and they all are like good friends like family Saurav Bhaiya, […], and as I speak, I see Sayantan da walking in. HA HA! But it’s been a great experience I am glad to again meeting them and being here at the PromotEdge. Make Calcutta relevant again.”
Priyam GhoseContent Creator“I had a great time in Kolkata, I met entire PromotEdge team and they are amazing. Design language that they follow is crazy, the copywriting is crazy. I think they are one of the best digital marketing agencies, not just in Kolkata, entire eastern region and I think brand should not leave the chance to interact with these guys, make stories together.So, if I had something here, I would have definitely collaborated with them and worked. Now is the time, I mean it’s not even a question whether digital is important or not you don’t have an option today. Go digital work with PromotEdge and create your brand stories. Thank You.”
Manish PandeyConsultant & Coach to Content Creator- Since 2015
- 65+ team
- 121 clients
- ISO 9001:2015
All marketing services
Four kinds of work. One plan.
Advertising and media services
Ideas, films, print, radio and outdoor that people remember.
- Product photography
- PR agency
- Newspaper ads
- Creative agency
- Radio advertising
- Outdoor advertising
- Video production
All advertising and media servicesShow fewer
Digital marketing services
Search, social, ads and websites that bring enquiries.
On-ground marketing services
Events, activations and shop branding, run within the PromotEdge group.
All on-ground marketing servicesShow fewer
Martech and automation services
Marketing for other industries
- D2C and ecommerceMarketing for D2C and ecommerce brands
- Industrial manufacturingMarketing for industrial manufacturers
- ExportersMarketing for exporters
- SportsMarketing for sports
- SaaS and techMarketing for SaaS companies
- AI companiesMarketing for AI companies
- Electricals and appliancesMarketing for electricals and appliances
- FMCGMarketing for FMCG brands
- Jute and natural fibresMarketing for jute and natural fibre businesses
- AutomotiveMarketing for automotive brands
Show all industriesShow fewer
- BFSIMarketing for BFSI
- Building materialsMarketing for building materials
- Construction equipmentMarketing for construction equipment
- EducationMarketing for education
- Energy and solarMarketing for solar and energy
- FranchiseMarketing for franchise brands
- Gaming and esportsMarketing for gaming and esports
- HealthcareMarketing for healthcare
- HospitalityMarketing for hospitality
- IPO and listed companiesMarketing for listed companies
- Local businessesMarketing for local businesses
- LogisticsMarketing for logistics
- Media and entertainmentMarketing for media and entertainment
- NGOs and social sectorMarketing for NGOs
- Political campaignsMarketing for political campaigns
- Professional servicesMarketing for professional services
- Real estateMarketing for real estate
- Retail and jewelleryMarketing for retail and jewellery
- StartupsMarketing for startups
- Steel and metalsDigital marketing for the steel industry
- Tea and agribusinessMarketing for tea and agribusiness
/ 03 Talk to us
Tell us what is not working
A strategist calls you in one working day. We use these details only to reply to you, by call or WhatsApp.
- One page, six answers.
- Where the growth is, what to say, which channels.
- A starting budget, quick wins, what to measure.
Rather talk now?
What happens after you ask
- 01
A strategist calls you
In one working day: a 30-minute call with one of our strategists about your business and what is not working.
- 02
You get a 1-page plan
A short, honest plan: what to fix first and what we would do. It is free.
- 03
A quote, if you want one
If you want to go ahead, we send a quote within 2 working days.
We confirm the timeline in the quote. Contracts start at 3 months, with 30 days' notice to stop. A single job, such as one event or one print run, is quoted as one project.
/ 04 Common challenges
Common challenges we solve
“A buyer asks for our papers on the first call, and we send a messy folder.”
Put the registration, validity and equipment codes on one proof page, and the same papers in a short supplier pack. The buyer can check you before the call.
This is my problem“Every recycler looks the same in search.”
Write a page for each buyer: producers, IT departments and bulk generators. Use the words they type. See B2B SEO, which means search engine optimisation for business buyers.
This is my problem“IT heads worry about data on old laptops, and our site says nothing.”
Write a plain page on your data destruction steps and the paper you hand over. Your information security lead checks every line. See content marketing.
This is my problem“Most enquiries are households with one old phone.”
Ask for quantity, type of equipment and city in the form. Add words like free pickup and old phone to the block list in Google Ads. A person calls business enquiries first.
This is my problem/ 05 Order to start
Recycler marketing plan: step by step
| Stage | What we do | Why |
|---|---|---|
| Week 1: gather the proof | You collect the papers a buyer asks for. We list what is missing and what to show. We do not create or fix any paper. | Marketing can only show what exists today. |
| Weeks 2 to 4: build the proof page | Build the proof page and a supplier pack, with one section each for producers, IT departments and bulk generators. | Buyers check before they call. |
| Month 2: reach the buyers | Start B2B SEO, Google Ads and LinkedIn for each buyer type, one or two at first. | A small start shows which buyer type answers. |
| Every month: follow up | Track each business enquiry in a CRM. Reply fast, and send the proof pack with the first reply. | A buyer who gets papers early moves faster. |
| Every week | A weekly online review with every client: qualified enquiries by buyer type, what to stop, what to try next. | A small, regular check beats a big report once in a while. |
Every claim on your pages is matched to a paper you hold. The next section says who holds what.
Who will work with you
A named lead and a day-to-day contact. A call or WhatsApp that gets answered. Our servicing team is based in cities across India.
/ 06 Marketing for e-waste recycling
What a buyer checks, and where we show it
| Buyer asks | Proof you hold | Where we show it |
|---|---|---|
| Is this recycler registered? | Portal registration number, validity and equipment codes | Start of the proof page |
| Does it hold state papers? | Consent to operate and hazardous waste authorisation from the state board | Proof page and supplier pack |
| Can it supply EPR certificates for my obligation? | Certificates generated on the portal for the equipment codes you are registered for | Page for producers |
| What do I get after pickup? | A pickup and recycling record in the format agreed in the contract | Page for bulk generators, with a sample |
| What happens to the data? | Your data destruction steps and the paper you hand over | Page for IT departments |
| Will it pass an audit? | Records and invoices kept on the portal | A short note on the proof page |
Our beliefWe use AI to save your team's time. A person still makes the decision.
Six points from the official pages, so you can check our plan. Read the current text before you print anything.
What the Rules and CPCB say, in plain words
Registration comes first
The Rules were notified on 2 November 2022 as G.S.R. 801(E), and CPCB's FAQ says they took effect on 1 April 2023. Rule 4 says recyclers, producers, manufacturers and refurbishers must register on the portal, and registered entities must not deal with unregistered ones. CPCB's page, updated 17 May 2024, lists three amendments, two from 2023 and one from 2024; later ones may exist.
Source: CPCB, E-Waste (Management) Rules, 2022 and CPCB, E-Waste Rules page, read 13 November 2026
How an EPR certificate works
Under Rule 14, CPCB generates the EPR certificate on the portal in favour of a registered recycler. Each has a unique number with the year, an end product code and the recycler code, and stays valid for two years from the end of the financial year in which it was generated. CPCB's FAQ says certificates are based on four end products: gold, copper, aluminium and iron. A producer buys them online from registered recyclers only, and if the two sides' figures differ on the portal, the lower figure counts.
Source: CPCB, E-Waste (Management) Rules, 2022 and CPCB, E-Waste FAQ, 23 January 2024, read 13 November 2026
Records and audit
Rule 9 says a recycler must send residue to an authorised treatment, storage and disposal facility, and keep records of e-waste collected, dismantled and recycled on the portal, open to verification or audit. Rule 24 lets CPCB inspect at random and audit. CPCB's FAQ says a GST linked sales invoice is mandatory as proof of selling the recycled metals.
Source: CPCB, E-Waste (Management) Rules, 2022 and CPCB, E-Waste FAQ, 23 January 2024, read 13 November 2026
State papers a recycler needs
CPCB's FAQ says a recycler should have a valid CTO under the Air and Water Acts, and authorisation under the Hazardous and Other Wastes Rules, 2016, from the State Pollution Control Board. CTO means consent to operate, the permission to run a plant.
Source: CPCB, E-Waste FAQ, 23 January 2024, read 13 November 2026
Why producers buy certificates
Schedule III sets recycling targets by weight, as a share of equipment the producer placed on the market earlier: 60 percent for 2023-24 and 2024-25, 70 percent for 2025-26 and 2026-27, and 80 percent from 2027-28. A producer meets the target by buying EPR certificates, so a producer has a legal reason to buy.
Source: CPCB, E-Waste (Management) Rules, 2022, read 13 November 2026
Data destruction: what we found
We searched the text of the Rules and the CPCB FAQ for data wiping and data destruction and found no rule on it. Schedule I lists laptops, personal computers, routers, UPS units and electronic data storage devices. So the data paper depends on your contract with the buyer. NIST, the US National Institute of Standards and Technology, publishes SP 800-88 Rev. 2, which defines media sanitization as making access to data on the media infeasible for a given level of effort. A buyer can name a standard like this in the contract.
Source: CPCB, E-Waste (Management) Rules, 2022 and NIST, SP 800-88 Rev. 2, read 13 November 2026
What e-waste recycling marketing costs
We don't publish a price list. Every client and project is different, so we price after the first call. A free strategist call comes first, then a one-page plan. Ad spend is billed separately from our fee.
What affects the cost
- Buyer types covered: producers, IT departments, bulk generators
- Channels used and how many cities or states you want to reach
- Pages, guides and ad pieces needed each month
- How many papers you already hold, and how much must be gathered first
How we price it
- We learn your plant, your registrations and the buyers you want
- We look at your website, your ad accounts and the papers you can show, then write a scope
- A written quote follows the first call. Our fee and ad spend sit on separate lines
What you get in the quote
- Buyer types and channels covered
- Page, guide and ad work each month
- Ad spend, shown separately
- Enquiry tracking and a weekly review
How you pay
| Way of working | When it fits |
|---|---|
| Monthly retainer | Always-on search, LinkedIn and follow-up with the weekly review; the length is agreed in the quote |
| Project fee | A proof page, a supplier pack or a content set; the timeline is confirmed in the quote |
| Ad spend, separate from our fee | Paid to the ad platforms from your account and shown in the report |
To compare quotes fairly, ask each agency how it will check every claim on your site against a paper you hold.
Every client and project is different. The cost depends on the effort it takes, so we price after the first call.
/ 07 AI and automation
AI that helps your business
Real problems of recycling teams, from enquiries to buyer paperwork, and what we would set up for each, with your team in charge.
Marketing and sales
Business enquiries and household calls arrive on the same number.
What we set up The enquiry form asks for quantity, equipment type and city. A Google Sheet logs each answer, and AI tags the lead as bulk or household. A person calls the bulk leads first.
Who stays in charge Your sales lead sets the rules for what counts as bulk.
Buyers send vendor forms with the same twenty questions about your papers.
What we set up AI drafts answers from papers you already approved and shows which paper backs each answer. A person reads every draft before it goes out.
Who stays in charge Your compliance head approves every answer.
Operations and back office
After a pickup, buyers wait for the record and ask again.
What we set up A sheet tracks each pickup with date, weight and the record due. AI drafts a short polite reminder to your team when a record is late.
Who stays in charge Your operations lead sends the record.
AI and automation systems Lead follow-up automation WhatsApp automation
These show what we would set up for you. We do not claim a past project here.
/ 08 E-waste recycling marketing
E-waste recycling company marketing for buyers who check papers
E-waste recycling company marketing helps producers, IT departments and other bulk generators find your plant and trust it with their old equipment. These buyers check proof before they call: a valid registration, EPR certificates, records of what was recycled and a data destruction paper.
Read more
PromotEdge builds your marketing around that proof.
EPR means extended producer responsibility. Under the E-Waste (Management) Rules, 2022, a producer of electronics must get a set share of its old products recycled, and only through registered recyclers (CPCB, E-Waste (Management) Rules, 2022, read 13 November 2026). CPCB is the Central Pollution Control Board, the body that runs the registration. So a producer looks for a recycler whose papers will pass an audit, and loose papers can cost you the first call.
Three kinds of buyers matter. Producers make or import electronics and sell them under their own brand. They must meet recycling targets with EPR certificates. Bulk consumers are entities that used at least 1,000 units of listed equipment in a financial year. This can include large offices, banks and institutions. The Rules say they must hand e-waste only to a registered producer, refurbisher or recycler. Producer responsibility organisations are firms that help producers meet their duty. Each one asks you a different question.
Buyers here judge a supplier the way an industrial buying committee does: with documents, before they speak to sales. Our page on industrial and manufacturing marketing shows how those committees work, and B2B lead generation for manufacturers covers the enquiry side.
This page is about electronics and IT waste only. Waste batteries come under the Battery Waste Management Rules, 2022, so the E-Waste Rules do not cover them (CPCB, E-Waste FAQ, 23 January 2024, read 13 November 2026). Battery rules are separate: see EV and battery recycling. The 2022 Rules do not apply to a micro enterprise as defined in the Micro, Small and Medium Enterprises Development Act, 2006 (Rule 2(c)).
/ 09 Good to know
Good to know before you start
The basic checks and the rules on claims for your trade, before you spend.
The basics
- Logo and brand guidelinesOne set of logo files and a one-page guide to colours and fonts.
- A website that works on phonesFast, secure, with a clear call and enquiry button.
- WhatsApp BusinessQuick replies and an away message for business enquiries.
- Social media handlesThe same name on each platform you use.
For e-waste recyclers
- Portal registration, with number and validityShow the equipment codes you are registered for.
- State pollution control board papersConsent to operate and hazardous waste authorisation, current.
- A sample EPR certificate recordAsk your adviser what may be shown, and hide buyer names.
- A pickup record with date and weightOne format that you and the buyer agree in the contract.
- A data destruction process sheetSteps, tools used and the paper you hand over.
- A page for each buyer typeProducers, IT departments and bulk generators each get their own.
- A phone or WhatsApp line for business enquiriesA real person who answers bulk pickup questions.
What you must hold, and what we cannot do
The papers sit with you and your compliance adviser. Marketing shows them. Here is the plain split.
Registration comes first. Rule 4 of the Rules says a recycler must register on the portal, that manufacturers, producers, refurbishers and recyclers must not do business without registration (a bulk consumer need not register), and that registered entities must not deal with unregistered ones (CPCB, E-Waste (Management) Rules, 2022, read 13 November 2026). This is why a buyer asks to see your registration before anything else.
What marketing can show. Only papers that exist and are current: your registration number and validity, your equipment codes, your state papers, and sample records with buyer names hidden. CPCB's FAQ says a producer can buy EPR certificates only from a recycler registered for the equipment code in the producer's obligation (CPCB, E-Waste FAQ, 23 January 2024, read 13 November 2026). So list your codes.
What marketing must not show. The 2022 text of Rule 23 allows prosecution for using false or forged EPR certificates; later amendments may have changed the wording, so read the current text. Do not show a certificate, a tonnage or a percentage you cannot match to a record. Words like zero landfill or 100 percent safe need records behind them. If you have none, leave them out.
What we cannot do. We do not apply for registration, file returns, issue or sell EPR certificates, destroy data or audit your plant. Your compliance team or adviser does that. We cannot promise enquiries, certificate sales or search ranks. This is general guidance, not legal advice.
Read more about E-waste recycling company marketing that shows your proof
Deeper reading for when you want the research behind the plan.
Market and buyers
Programmes
Learn from the leaders
Brands and people are named only as public examples. They are not PromotEdge clients or endorsers unless stated.
Related pages
Services for this industry
Content and follow-up
Common questions
Short answers. For anything else, call or WhatsApp us.
-
It depends on how many buyer types you want to reach, the channels, how many pages and guides you need each month, and how many papers you already have in order. One city costs less than a national plan. We don't publish a price list. A written quote follows the first call, with ad spend on its own line.
-
You do. Ad accounts, website, analytics and enquiry data stay in your name, and we ask to be added as managers. Your registration papers, certificates and pickup records stay with you, and we only ask for copies to show on the page. If we part ways, you take access back and lose nothing.
-
We do not apply for registration, file returns, issue or sell EPR certificates, destroy data or audit your plant. We do not promise enquiries, certificate sales or rankings. We do promise a plan, a clear report and a weekly online review with every client. Each claim on your site is checked against a paper you hold.
-
Under the E-Waste (Management) Rules, 2022 a producer buys EPR certificates only from recyclers registered on the portal. CPCB's FAQ adds that the recycler must be registered for the equipment code in the producer's obligation. So show your registration number, validity and equipment codes first (CPCB, read 13 November 2026).
-
Rule 14 says an EPR certificate is valid for two years from the end of the financial year in which it was generated, and each one has a unique number. So a buyer may ask for the year on the certificate. Show only certificates that are still valid and that match a record (CPCB, Rules, read 13 November 2026).
-
A bulk consumer is an entity that used at least 1,000 units of listed equipment in a financial year. CPCB's FAQ says it does not need to register on the portal. The Rules require it to hand e-waste only to a registered producer, refurbisher or recycler, so these buyers will ask for your registration (CPCB, read 13 November 2026).
-
Say only what you do and can show: the steps, the tools and the paper you hand over. We found no rule on data destruction in the Rules or the CPCB FAQ, so the buyer sets the terms in the contract. Your information security lead should write the process. NIST SP 800-88 Rev. 2 is one standard a buyer may name (read 13 November 2026).
-
Ongoing monthly work has a 3-month minimum. After that you can stop with 30 days' notice. A project has a clear end, and we confirm its timeline in the quote. The smallest first step, a free 30-minute call and a one-page plan, commits you to nothing.
-
Before work starts, we agree in writing who your main contact is, how often you meet, and who signs off each piece of work. The person who plans your campaign talks to the person who designs it every day. The seniors you meet at the first call are the people who run your work.
-
We work across India, with deep roots in East and North-East India. We visit you in your city every month, and we review progress with you online every week, so quality and delivery stay on track. When a job needs it, we place our team at your site.
Ready when you are
A strategist calls you in one working day.
Need to show this to your partner? Share this page on WhatsApp