Jhalak Agarwal
Jhalak Agarwal is Performance Marketing Lead at PromotEdge. Areas: Meta, D2C.
On client work: meta campaigns, d2c ads.
At aglance.
| Role | Performance Marketing Lead |
|---|---|
| Areas | Meta, D2C |
| On client work | Meta campaigns, D2C ads |
| Guides and articles | 34 |
We look at your business first. Marketing comes second.
Guides byJhalak.
Shiprocket Quick ad decoded
How the Shiprocket Quick film with Manoj Pahwa turns a late courier pickup into a wedding joke, what three reports say, and what a small bus
02Campaign decode: week of 12 Oct 2026
New Indian ad campaigns explained in plain words: what Cadbury, Cleartrip, Asian Paints, Men of Platinum and Sparx did, and what you can cop
03Engagement rate calculator
Followers mean little if nobody reacts. Work out your social media engagement rate by followers and by reach, free and in a minute. No sign-
04Diwali corporate gifts
How to plan Diwali corporate gifts in India. See who to gift and what works. Get a budget example and packing tips, plus the timing before D
05How to sell on Blinkit, Zepto and Instamart
How a brand gets listed on the quick commerce apps. See the official way in, the papers needed, the money maths and the mistakes to avoid on
06Akshaya Tritiya marketing
Akshaya Tritiya marketing for jewellers and other shops. Get 2026 and 2027 dates, a plan, the BIS hallmarking rules and a way to measure res
07Bihu marketing
Bihu marketing for businesses in Assam. See the three Bihus, dates for 2026 and 2027, a plan, language tips, offers by trade and how to meas
08Diwali marketing ideas
Diwali marketing ideas for Indian businesses. Get 2026 and 2027 dates, a week-by-week plan, offers by business type and a way to measure res
09Durga Puja marketing
Durga Puja marketing for shops and food sellers. Get dates for 2026 and 2027 and a week-by-week plan. See offers that fit and how to measure
10IPL marketing ideas
IPL marketing ideas for local businesses. See the season dates, ideas that avoid team and player marks, the rules on betting ads, and how to
11Navratri marketing
Navratri marketing ideas for shops and event vendors in western and northern India. Get 2027 dates and a plan. See the rules and how to meas
12Pongal and Onam marketing
Pongal and Onam marketing ideas for shops and brands in the south. Get 2026 and 2027 dates and a plan. See language tips and how to measure
13Quick commerce marketing guide
What quick commerce is and how it works in India. Then see how a brand gets noticed on the quick commerce apps and how to track what it earn
14Rath Yatra marketing
Rath Yatra marketing for hotels and shops that sell around the festival. Get dates for 2026 and 2027, a week-by-week plan and a way to measu
15Wedding season marketing
Wedding season marketing for Indian vendors. Plan the season week by week, pick offers that suit your trade and measure what works in each m
16Instagram ads cost in India
Instagram ads have no rate card, as Meta sets the price in an auction. How clicks and impressions are charged, budget caps, GST and worked b
17Social media marketing cost in India
Social media packages in India are priced by what you get each month. What a package can include, what moves the cost, and what sits outside
18User-generated content strategy
How to plan user-generated content: types of UGC, how to get customers to share, the legal rules in India, where to use it and how to measur
19How to split a marketing budget
How Indian companies can split a marketing budget across TV, print, digital and BTL: the logic, illustrative scenarios and quarterly realloc
20The Future of SEO: AI-Generated Content vs. Human Creativity
SEO is evolving at breakneck speed. Earlier, stuffing keywords was enough to rank high, but today, search engine optimisation is all about q
21Local SEO: How to Improve Your Rankings in 2026
How to improve your local SEO rankings: optimise your Business Profile, target local keywords, build citations and backlinks, and create loc
22Google Search Console For Social Media: How To Track Instagram, Tiktok, X And Youtube
Google Search Console for social media. How to track Instagram, TikTok, X and YouTube accounts using platform properties without owning a we
23The Rise of Short-Form Video/Visual Content: How it is going in 2026
Short-form video is watched by younger and older people alike. Here is how it started, the top platforms for it, and how brands can use it t
24Google Business Profile Optimization: Complete Guide for Local Businesses
Google Business Profile optimization is the process of improving your business listing on Google Search and Google Maps to increase local vi
25Influencer Marketing in India: Complete Guide to Working with Creators
Influencer marketing in India, a guide to working with creators. Read a real brand story and see how to plan a campaign with a clear budget
26Performance Marketing Is Not What Your Last Agency Told You
What agencies do not tell you about performance marketing. Read a founder's story of big ad spend, many clicks and unclear ROI, and what to
27WhatsApp Marketing: Your Direct Line to 500M+ Users
WhatsApp marketing guide for businesses. Learn setup and the use of WhatsApp Business API for broadcasts, chatbots, product catalogues and o
28Instagram Marketing Strategy: From Zero Followers to Sales-Driven ROI
An effective Instagram marketing strategy focuses on building brand awareness, growing an engaged audience, and turning followers into custo
29Content Marketing Strategy: From Zero to Real Business Results
Content marketing strategy from zero. Why posting blogs without a plan fails and how to start by knowing who your content is for and why it
30Performance Marketing Frameworks That Scale Revenue in 2026
Performance marketing frameworks for growth in 2026. See how paying for leads, conversions and sales, not just views, gives you results you
31How To Identify Social Media Hacker? And If Hacked What To Do?
How to spot a social media hacker and what to do if you are hacked. Read simple steps to protect your business or personal page and keep you
32How To Use Social Media For SEO?
How to use social media for SEO. Understand the debate on whether social profiles and posts help a website's visibility and search ranking,
33What Are the Five Pillars of Social Media Marketing?
The five pillars of social media marketing. Know the key parts of a plan to market your brand on Facebook, Instagram and Twitter and grow yo
34How Quick-Service-Restaurant (QSR) Industry Is Benefiting From Social Media Marketing?
How the quick-service restaurant (QSR) industry gains from social media marketing. Read about a chai and snacks brand's social mandate and k
Work andpeople.
The services Jhalak works on, and the rest of the team.
In their own words
“An aligned partner is always a welcoming step. Someone who can think deep through lines, understand the matrix of product management. Fortunate enough, PromotEdge has been a partner in progress for me. …”
Bobby SrinivasChief Manager Marketing & Brand Marketing at Utkarsh India“As a progressive and emerging digital marketing company, PromotEdge is doing something right to enhance the experience of companies associated with them. …”
Anish Basu MallikMarketing Executive at Unimark Group“PRAN & PromotEdge have been working together for last 1.5 years. Throughout, the work experience is good and satisfactory. As a client, we found PromotEdge very professional and dedicated towards any project assigned to them. …”
Sharif Rezwan KabirBrand Manager at PRAN RFL Group