Avi Saraf
Avi Saraf is Performance Marketing Lead at PromotEdge. Areas: Quick commerce, D2C.
On client work: qc listings, marketplace ads.
At aglance.
| Role | Performance Marketing Lead |
|---|---|
| Areas | Quick commerce, D2C |
| On client work | QC listings, marketplace ads |
| Guides and articles | 21 |
Guides byAvi.
Shiprocket Quick ad decoded
How the Shiprocket Quick film with Manoj Pahwa turns a late courier pickup into a wedding joke, what three reports say, and what a small bus
02CPM calculator
Ad rates mean little until you compare them. Work out CPM, CPC and click rate from spend, impressions and clicks, and plan your next budget.
03How to sell on Blinkit, Zepto and Instamart
How a brand gets listed on the quick commerce apps. See the official way in, the papers needed, the money maths and the mistakes to avoid on
04Dropshipping in India
Dropshipping in India in plain words. Learn what it means, how the money flows and how to start. See how to find suppliers and what the real
05D2C brands in India
A sourced list of 32 Indian D2C brands by category, with founding year, city and how each sells, plus East India brands and what they have i
06D2C vs B2C
D2C vs B2C explained: B2C is who you sell to, D2C is how you reach them. The difference, with B2B and marketplaces, a comparison table and I
07What is D2C?
D2C meaning: direct-to-consumer, where a brand sells straight to buyers online instead of through shops. How D2C works in India, costs, exam
08How to promote a YouTube channel
How to promote a YouTube channel for your business: what to fix first, free ways to get views on and off YouTube, when to pay for ads, and w
09Social media marketing strategy
Posting every day is not a strategy. How to build one: business goals, the right platforms, content pillars, a posting rhythm and what to me
10YouTube ads cost in India
YouTube ads have no rate card, as Google sets the price in an auction. How views and impressions are charged in India, budget rules and work
11LinkedIn Ads for B2B: The Guide Nobody Tells You About
LinkedIn Ads are one of the most effective B2B advertising channels because they allow businesses to target decision-makers, industry profes
12Instagram Reels Marketing: How Brands Are Growing Through Short Videos
Instagram Reels marketing tips for brands. See how short videos of 15 to 30 seconds get organic reach from non-followers without a heavy ad
13Meta Business Suite Guide: Manage Facebook & Instagram Marketing Efficiently
Meta Business Suite is Meta’s free tool to manage Facebook and Instagram from one dashboard. Learn the setup, what it does well and where it
14X (Twitter) Marketing: How Brands Can Stay Relevant in 2026
X (Twitter) marketing still works in 2026 for brands that target professionals, founders and B2B buyers. Here is how to stay relevant on the
15How to Create a Google Ads Campaign: Step-by-Step for Beginners
Setting up your first Google Ads campaign can feel overwhelming. This guide breaks it into simple steps so you can launch with confidence as
16Why Every Ecommerce Venture Must Turn To SEO?
Why ecommerce needs SEO. Online shopping is now normal, and this post explains why every online store should use SEO to get found and compet
17Why is Content Marketing Important for Businesses?
Content is king is more than a catchphrase. Why content marketing matters for businesses, and how useful content brings trust, traffic and l
186 Ways Instagram Reels Transformed Social Media
Instagram Reels and how they changed social media. Six ways Reels help you engage people and why your business should not ignore this short
19Social Media for Healthcare: Clinics, Diagnostics, Wellness
How diagnostic centres, clinics and wellness brands can use social media: build trust, answer questions, run ads and follow the rules on hea
20How To Get Success While Scaling Google Ads?
Scaling Google Ads without losing money. Know what to do when your campaign works well and you want to grow revenue from 2x to 4x without wa
21Importance Of Digital Marketing In An e-Commerce Business
Many urban shoppers prefer online shopping over offline. As consumers are searching for your product on the online medium, brands must be pr
Think creative. Act on numbers.
Work andpeople.
The services Avi works on, and the rest of the team.
In their own words
“An aligned partner is always a welcoming step. Someone who can think deep through lines, understand the matrix of product management. Fortunate enough, PromotEdge has been a partner in progress for me. …”
Bobby SrinivasChief Manager Marketing & Brand Marketing at Utkarsh India“As a progressive and emerging digital marketing company, PromotEdge is doing something right to enhance the experience of companies associated with them. …”
Anish Basu MallikMarketing Executive at Unimark Group“PRAN & PromotEdge have been working together for last 1.5 years. Throughout, the work experience is good and satisfactory. As a client, we found PromotEdge very professional and dedicated towards any project assigned to them. …”
Sharif Rezwan KabirBrand Manager at PRAN RFL Group