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Role of Social Media In Advertising And Marketing
The role of social media in advertising and marketing. See how Facebook, Twitter and Instagram give businesses an easy, low-cost way to reach buyers.
Updated 24 Mar 2025How To Use Social Media For SEO?
How to use social media for SEO. Understand the debate on whether social profiles and posts help a website's visibility and search ranking, and what to do.
Updated 23 Mar 2025Your Roadmap to Launching a Successful Social Media Marketing Agency in India
A roadmap to launch a social media marketing agency in India. Read why every business needs a social media plan, and the steps to start your own agency.
Updated 22 Mar 20257 Significant Differences Between Organic And Paid Search
Organic vs paid search explained. Seven clear differences between the free and paid results you see on Google, so you can plan your search spend.
Updated 22 Mar 20256 Ways Instagram Reels Transformed Social Media
Instagram Reels and how they changed social media. Six ways Reels help you engage people and why your business should not ignore this short video format.
Updated 21 Mar 2025A Practical Guide to Web Design and Development
A practical guide to web design and development in India. Know why your website must work well and look clear, and what a good site needs for visitors.
Updated 21 Mar 202510 Expert Tips for Choosing the Right Branding Agency in India
Choosing a branding agency in India takes more than a good pitch. Here are 10 practical tips to help you pick the right partner for your brand.
Updated 18 Feb 2025How to Get Your Brand Discovered on ChatGPT, Gemini, Perplexity, CoPilot, or Any Other AI Tools
People now ask AI tools like ChatGPT, Gemini, Perplexity and CoPilot for answers. Here is how to get your website and brand noticed by them.
Updated 8 Nov 2024What Is Responsive Web Design And Why Is It Important
What is responsive web design and why is it important. Know why websites must work well on mobile phones as users grow, and why most users prefer them.
Updated 8 Nov 2024Top 7 Digital Marketing Strategies For Law Firms
With the penetration of the internet and the increase in the use of smartphones across the country, the search for a business/product/service has shifted.
Updated 8 Nov 2024Top 15 Real Estate Marketing Strategies For Success
Fifteen real estate marketing strategies for success. See why high-priced property needs planned, niche-focused campaigns, for realtors and builders alike.
Updated 8 Nov 2024How Quick-Service-Restaurant (QSR) Industry Is Benefiting From Social Media Marketing?
How the quick-service restaurant (QSR) industry gains from social media marketing. Read about a chai and snacks brand's social mandate and key points.
Updated 8 Nov 2024Social Media for Healthcare: Clinics, Diagnostics, Wellness
How diagnostic centres, clinics and wellness brands can use social media: build trust, answer questions, run ads and follow the rules on health claims.
Updated 8 Nov 2024Small Business Website Design: Insights from an Expert Web Design Company
Small business website design insights. See why a well-built website is like an online store that adds to your brand's trust, sales and conversion rates.
Updated 8 Nov 2024Branding Strategy: Why Brands Fail and How to Avoid the Pitfalls
In an age where entrepreneurs and startups are in abundance, the business world has become all the more fast-paced and evolving than ever before.
Updated 7 Nov 2024Moment Marketing Strategy: Stay Relevant And Drive Conversions In Real-Time
Have you seen how brands have been riding on social media buzz by putting their take on it? This is “strike-when-the-iron-is-still-hot marketing”.
Updated 7 Nov 2024Importance Of Digital Marketing In An e-Commerce Business
Many urban shoppers prefer online shopping over offline. As consumers are searching for your product on the online medium, brands must be present.
Updated 7 Nov 2024How To Get Success While Scaling Google Ads?
Scaling Google Ads without losing money. Know what to do when your campaign works well and you want to grow revenue from 2x to 4x without wasting spend.
Updated 7 Nov 2024Case Study: Role of PromotEdge’s Organic Marketing In Viva’s Digital Transformation
Case study on organic marketing and digital transformation for an ACP maker. How a long buying journey with many decision-makers was handled online.
Updated 7 Nov 2024Top 15 Free SEO Tools And Extensions To Boost Your Organic Traffic
Free SEO tools and extensions to boost organic traffic. Fifteen tools to study competitors, find your weak points and spot areas to improve.
Updated 7 Nov 2024Secret Ingredients of Digital Marketing for Success in Food Industry
Digital marketing for the food industry. Simple ideas to market food products in a busy market and win more customers for your food business.
Updated 7 Nov 2024Digital Marketing Strategic Action Plan for the Hotel Industry
A digital marketing action plan for hotels: SEO, paid ads, content, email, mobile, reviews and social media, to bring more guests and more bookings.
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