Digital marketing
Digital marketing company and agency in India
Digital marketing for B2B and industrial brands that want leads, not just clicks, judged on leads you can count.
A strategist calls you in one working day.
In short Digital marketing means finding and winning customers online, through ads, search ranking (SEO), social media and websites. One team runs every channel for Indian brands, and a monthly report shows how many qualified leads each one brought back.
- Since 2015working with Indian brands
- 65+in-house team
- 121brands we have worked with
- ISO 9001:2015certified
What clients say about PromotEdge
“We are thoroughly impressed with the extensive knowledge and professionalism demonstrated by PromotEdge. Their adept management of our digital and creative requirements has significantly contributed to our satisfaction with their digital marketing services and expertise.”
Rahul MishraAssistant Manager Digital Marketing & Ecommerce at Magik LightingElectricals“Working with PromotEdge has been an enriching experience for ABP at many different levels. Your understanding of the digital space, customized brand solutions and prompt servicing have helped us achieve our brand goals with so much ease.I would like to especially thank the creative development team, the digital strategy team and above all the servicing team with whom I have worked in close association with, for their all-round support. I wish you all the best in your upcoming projects and I look forward to collaborating with you in future as well.”
Satabdi SahuLead - Brand and Content at ABP EducationEducation“PromotEdge has been working with our organization for social media management and other creative activities. They are responsive, supportive and hard working. We look forward to a long and positive relationship with them.”
Medha SharmaStrategic Head at TATA MetaliksSteel and metals
“PRAN & PromotEdge have been working together for last 1.5 years. Throughout, the work experience is good and satisfactory.As a client, we found PromotEdge very professional and dedicated towards any project assigned to them.Most importantly, They have a bunch of energetic young people who always think from clients’ point of view and come up with the solution which is appropriate for them.I would personally refer PromotEdge to those who want creative and contemporary work.We wish PromotEdge a successful journey ahead.”
Sharif Rezwan KabirBrand Manager at PRAN RFL GroupFMCG“I really want to thank Sayantan and his team from PromotEdge because what I find good in them is that, the team.When the team is wonderful, the outcome will definitely be wonderful. I have seen the first cut of the reel which they shot the first day, and they gave us on the morning of the second day.The entire first day they worked so hard and over the night they have edited and on the morning they shared it with us.This is just fabulous and the commitment they have shown. The FIVB team has said that they are very happy with team PromotEdge.And when I showed this clip to my friends, those who are from this industry, they (also said that they) have done a fabulous work.So happy and compliments to the team -- Sayantan and PromotEdge team.Thank you.”
Abhijit BhattacharyaFormer Captain Indian VolleyBall Team; and Founder of Brahmaputra Volleyball LeagueSports“In the city of Kolkata , there are very few full service advertising agencies which are compact, agile, quick and yet have the vision and creative /executional abilities of large reputed agencies. My experience with PromotEdge has been extremely satisfying and they have done world class job for Brand Building exercise of LION INDIA.In my professional life spanning over 4 decades I have always worked with leading agencies like Lintas, Grey, etc so my benchmarking was rather high. I am delighted to say that i did find the agency measuring up nicely on every parameter of our expectations. The team […] comes majorly from experienced staff who have had experience in large agencies. Added to this is the” young oozing with unique new.”
Hardeep SinghMarketing Consultant“We have been working with PromotEdge for almost a year. We have engaged them to manage our Digital marketing campaigns and are impressed with the outcome. Within weeks, we had noticed an increase in performance and they continuously worked on adapting to a new strategy if required to get the maximum mileage for us based on our requirements. A big thank you to their team, and I would highly recommend them to anyone who is considering growing on their Digital Space.”
Shubham GadodiaDeputy Brand Manager at Shyam Metalics GroupSteel and metals“As a progressive and emerging digital marketing company, PromotEdge is doing something right to enhance the experience of companies associated with them.The format they have created is great, there is a smooth flow of communication, great brainstorming sessions and additionally super ideations and executions.Pritha, the account manager, has always been supportive. Whether day or night, weekday or weekend, she came through and solved the problems.…”
Anish Basu MallikMarketing Executive at Unimark GroupReal estate
“PromotEdge is one of the most hard working creative agency that LISTENS ! Do I need to say anything more ?!!!!Saurav is one of the most open person I have come across who is ready to speak abt the elephant in the room , that no body wants to talk about !”
Harsh GuptaManaging Director at Rishta FoodsFMCG“PromotEdge has been a unique creative group amongst unique creativity world. Approaching, analysing, understanding the deliverables with ethos and transferring the same into a spellbound creative identity, just cut out for clients’ requirement are signature values of the team. A huge ROI, thy name is PromotEdge.”
Rajat ChatterjeeHead Business Development at Birdman Chemeng Pvt Ltd.Manufacturing
“An aligned partner is always a welcoming step. Someone who can think deep through lines, understand the matrix of product management. Fortunate enough, PromotEdge has been a partner in progress for me. Their uniqueness lies in their hands down knowledge of delivering the strategy and communication needed for the hour. A practical approach to ensuring return of investment has been the day one mantra. An advisory to an executionist, the systematic approach by team PromotEdge has been the impeccable.”
Bobby SrinivasChief Manager Marketing & Brand Marketing at Utkarsh IndiaSteel and metals“I had a great time in Kolkata, I met entire PromotEdge team and they are amazing. Design language that they follow is crazy, the copywriting is crazy. I think they are one of the best digital marketing agencies, not just in Kolkata, entire eastern region and I think brand should not leave the chance to interact with these guys, make stories together.So, if I had something here, I would have definitely collaborated with them and worked. Now is the time, I mean it’s not even a question whether digital is important or not you don’t have an option today. Go digital work with PromotEdge and create your brand stories. Thank You.”
Manish PandeyConsultant & Coach to Content Creator“The PromotEdge Agency stay with us all these 3 days, since when we arrived..more, more than 3 days. Since in the airport, they stayed together with us (FIVB team).Sayantan and his team is providing you to see this video.I just (want to say) _Shukriya_. Thank you so much for your team, because we are here in front of the camera but all the team is behind. The entire team together did this great job so that you can see how much volleyball is a lovely sport.”
GibaBrazilian Former Volleyball PlayerSports
“I commend PromotEdge as a content and advertising partner. I applaud their top-notch team, swift problem-solving, and outstanding digital media work for my brand. I express my happiness and eagerness for a long-term partnership.”
Priyanka GuptaDirector at Nitya Gold & DiamondsJewellery retail
“PromotEdge and their team did an excellent job with our website. They engaged with every team member, understanding their needs with great patience before collating them into a user requirement and a design spec. The result was both aesthetically pleasing and usable. PromotEdge continues to support us and our ever-growing and very demanding wish list. We hope to grow this relationship beyond website design and into content development. I am confident that PromotEdge's team will continue to guide us in delivering product content to our global customers, making the website an important tool for product awareness and lead generation.”
Bimal ShahExecutive Director at Fine Organic Industries LimitedManufacturing
“I've known PromotEdge for quite a few years. PromotEdge is passionate, knowledgeable, and destined for success. What stands out is their positivity, energy, passion, and innovative thinking. They bring a warm presence to their work. Best wishes to PromotEdge.”
Mahendra SurekaFounder & CEO at India MACJ - A Buyers Choice Home InspectionsReal estate
“I am delighted with the successful launch of our new website, thanks to the exceptional support from PromotEdge. I extend my gratitude to Benjamin and the team for their dedication and hard work, which has resulted in a new, fresh-looking site that perfectly meets our expectations.”
Mom MitraMarketing Head at IleadEducation“I would just like to congratulate, PromotEdge Led by Sayantan and his Team who have done an absolutely fantastic job of branding for the Kolkata Thunderbolts, the Branding, the social media campaign was bang on, and I think it help not just the Kolkata Thunderbolts but its really helped me because in the East there was at least one Team that looking very well promoted and branded. Thanks guyz, well done.”
Joy BhattacharjyaCEO at Prime Volleyball LeagueSports
“Hi, my name is Hitesh Malhotra. I'm working in FIVB. We are working with PromoteEdge (with Team Sayantan).I would like to give you a brief detail. So when we started this project, we had a good discussion with them. And personally, I feel PromotEdge is kind of a one stop solution for us. So basically, they provided us the whole storyboarding regarding the digital assets and how we can use those with our ambassadors programme.They helped us a lot to structurize the whole concept from our side. So in fact, there were a lot of great ideas they provided, guiding us...what we should do and what we should not do in this regard.And the best part was that they were very clear from there, from the whole blueprint. So they understood our request from the proposal and then accordingly they executed it.”
Hitesh MalhotraSports Development at Fédération Internationale de Volleyball - FIVBSports“It’s a great way to be back at PromotEdge. I had a great time working them in Kolkata Tunderbolts doing the Volley Biswas character and they all are like good friends like family Saurav Bhaiya, […], and as I speak, I see Sayantan da walking in. HA HA! But it’s been a great experience I am glad to again meeting them and being here at the PromotEdge. Make Calcutta relevant again.”
Priyam GhoseContent CreatorDigital marketing services judged on enquiries you can count
Many owners spend on digital every month and cannot say which rupee brought a customer. PromotEdge is a digital marketing agency in India that runs ads, search ranking (SEO), social and websites for Indian brands, so spend turns into qualified leads.
One team runs every channel, and a monthly report shows what each one brought back.
Who it's for. Corporate groups, listed companies, startups and firms that grew by selling, B2B (to businesses), B2C (to consumers) or D2C (direct online). We work best with companies between ₹25 crore and ₹500 crore in revenue. Our servicing team is based in cities across India, and we work as a digital marketing agency in India for brands across the country.
ROI-driven, in plain words. ROI, or return on investment, is what comes back for what you spend. We start from what one customer is worth and what you can pay for one enquiry, your target cost per lead (CPL), and judge each channel against it monthly.
For posting, reels and community care, see our social media marketing agency work.
Selling on Blinkit, Zepto or Instamart? See quick commerce marketing. A listed company? See website care for listed companies, part of website maintenance.
AI in digital marketing: today and next
Today
Search itself is changing. Google began rolling out AI Mode in Hindi on 8 September 2025, after its English launch in India. It uses a custom version of Gemini 2.5 for longer questions and gives links for further reading. Ad tools draft too: Meta Advantage+ and Performance Max suggest ad text and images, and you review them. Clear pages and good tracking help in both.
Source: Google India blog, 8 September 2025; Meta Advantage+ creative page; Google Ads Help; all read 10 October 2026
Next
Our view: more buyers will start with a question, not a list of links. Plain facts, honest pages and clean tracking will matter more then, not less. Want us to check how your pages read to AI? Get my free growth plan. Chatbots, WhatsApp follow-ups and other AI-run work sit in AI and systems.
Our beliefWe can't do magic alone. The more involved you are, the faster you see results.
- Since 2015working with Indian brands
- 65+in-house team: strategy, creative, media and tech
- 4pillars under one roof: strategy, advertising, digital, on-ground activation (BTL)
- Every monthwe visit clients, and we review with every client online every week
Digital marketing services, one team
All 20 services in one place. Tap one to see how it works.
Ecommerce & marketplace marketing
Amazon, Flipkart and quick commerce: listings, ads and catalogue.
AI automation and business systems
Marketing, sales and the AI behind them: which one is slowing your growth?
Which digital marketing service fits the problem you have today?
| Your situation | Where we'd start | What we'd measure | When you'd see it | The usual mistake |
|---|---|---|---|---|
| You need more leads for a service, a project or a product | Google Ads for people already searching, Meta Ads with lead forms or click-to-WhatsApp, and a landing page built to convert | Cost per lead, cost per qualified lead, calls, WhatsApp chats | Enquiries soon after launch; cost settles in two to three months | Chasing the cheapest lead that sales can't close |
| You sell online and want sales, not just traffic | Ecommerce and marketplace marketing on Amazon, Flipkart and quick commerce, plus shopping and catalogue ads | ROAS (return on ad spend: sales for every ₹1 of ads), profit after ad cost, repeat orders | Ad sales in weeks; rankings and reviews take months | Judging ads on sales, forgetting margin after ad cost |
| You want more people walking into your shops, showrooms or clinics | Local SEO, Google Business Profile, location-based ads, offers redeemed in person | Calls, direction requests and enquiries by location; offer codes used | Profile and ads in weeks; local rankings in months | Wrong hours, old photos, unanswered reviews |
| You sell B2B and need meetings with decision makers | LinkedIn and B2B lead generation, Google search on high-intent terms, SEO pages per product line | Qualified leads, meetings booked, pipeline value in your CRM | Leads in weeks; pipeline takes one or two sales cycles | Calling it a failure before one sales cycle ends |
| AI assistants don't mention you when buyers ask who to hire | AI SEO, also called GEO (generative engine optimisation) or AEO (answer engine optimisation): clear company facts, crawlable pages, outside proof | How often ChatGPT, Gemini, Perplexity and Google AI Overviews name you | Fixes in weeks; regular mentions take months | Different company facts on website, LinkedIn and directories |
| You get visitors but few enquiries | Conversion rate optimisation and, where needed, a faster website | Conversion rate: how many visitors out of 100 enquire | Form and speed fixes in weeks | Buying more traffic for a page that doesn't convert |
Most businesses fit two rows. Tell us your numbers, and the free growth plan shows where we'd put the first rupee and why.
Want an outside view of where your online money goes? Share one month of spend and enquiries and we will read it with you. Get my free growth plan
How digital works with strategy, advertising and BTL
When a TV burst or a dealer meet runs, more people search your name. If digital isn't ready, a competitor's ad collects that click.
With strategy and advertising. Our strategists settle the positioning and cost-per-lead target first. When a TV, print or outdoor campaign goes live, we raise bids on your brand name and watch branded searches region by region. That is how mainline gets measured.
With BTL (below the line, meaning face-to-face marketing). Leads from activations, exhibitions and dealer meets go into the same CRM (software that keeps every lead in one place) as online leads, and one report counts them.
Tracking and lead quality. Before any media spend, every form, call and WhatsApp click is recorded with its source and landing page. Your sales team marks which leads were good, and we feed that back into the campaigns.
Paid and organic. Performance marketing on Google, Meta or LinkedIn is fast and stops when the budget stops. SEO and your own posts are slow to build but keep bringing enquiries without a click bill. Most plans need both.
Which platform. Google catches people already searching; Meta reaches them before; click-to-WhatsApp suits buyers who prefer chat. LinkedIn targets job titles, useful in B2B. Amazon, Flipkart and quick-commerce apps such as Blinkit and Zepto are where many shoppers start.
The first months. Weeks one and two: audit accounts, fix tracking, agree the cost-per-lead target. Then pages and ads on a small budget; we scale only what brings qualified leads. Each monthly report starts with leads, cost per lead and, where your CRM allows, sales. One person owns your numbers.
How to choose any agency. Eight questions: results in numbers from named clients in your industry; who works on your account; who holds the ad accounts, analytics and data; what the report shows; how tracking is set up before spend; fee and ad spend as two lines; what they will not do; who marks a lead good or bad.
When digital isn't the answer. If your landing page takes six seconds to open on a phone, more ads won't fix it. If dealers don't stock you, demand goes elsewhere. Then the next rupee goes into the website or another pillar, and we'll say so. If the problem starts before the ads, begin with a marketing audit.
Not sure which channel to lead with? A 30-minute call will tell you. Get my free growth plan
Tell us what’s not working. We’ll send you an honest one-page growth plan, free.
Digital marketing for your industry
- D2C and ecommerceOne plan across search, ads, social and WhatsApp for online shoppers.
- Industrial manufacturingA digital plan built around engineers and purchase teams.
- ExportersSearch, ads, social posts and email planned together.
- SportsA plan for fans and sponsors, across search and social.
- SaaS and techSearch, ads and content working as one plan for software buyers.
- AI companiesOne digital plan, from first search to booked demo.
- Electricals and appliancesA plan for both shoppers and electricians, across search and WhatsApp.
- FMCGA plan for shoppers and retailers, judged on orders and reach.
- Building materialsOne digital plan judged on enquiries and orders, not clicks.
- EducationA plan that reaches parents and students through each admission cycle.
Show all industriesShow fewer
- HealthcareBookings kept are the measure, across search and WhatsApp.
- HospitalityA plan for guests, from first search to the direct booking.
- Real estateA plan for home buyers, from search to site visit.
- AutomotiveA plan that follows vehicle buyers from search to showroom.
- BFSIA digital plan for fintech users, within the rules.
- Construction equipmentA plan judged on enquiries and machine demos.
- Energy and solarA plan for solar buyers, from first bill check to site survey.
- FranchiseOne plan judged on signed agreements, not form fills.
- Gaming and esportsSearch, social and ads planned around how gamers find games.
- IPO and listed companiesSearch and social planned around what investors look up.
- Local businessesSearch, ads and WhatsApp for customers near your shop.
- LogisticsA plan for shippers, from first search to a quote request.
- Media and entertainmentA release plan joining search, ads, social and WhatsApp for audiences.
- NGOs and social sectorDonors and volunteers reached through one plan, judged on gifts and sign-ups.
- Political campaignsOne plan to reach voters across search, ads and social.
- Professional servicesClients get clear facts about your firm through search and social.
- Retail and jewelleryA plan for store shoppers, from search and WhatsApp to the counter.
- StartupsOne plan that reaches your first buyers on search and social.
- Steel and metalsOne plan for steel buyers, judged on enquiries and orders.
- Tea and agribusinessOne plan for tea and produce buyers, judged on orders.
What affects the cost of digital marketing
No price list. These things move the number.
You see two lines: media for the ad platforms, and our charge for the work. We don't publish a price list, and every quote shows the two apart. The smallest first step is a free 30-minute call with a strategist and a one-page plan, for projects we think we can help. Cost guides explain the media side.
What affects the cost
- Number of channels. Google Ads alone costs less than Google, Meta, LinkedIn and SEO together.
- Media budget. Bigger budgets need more campaigns and more checking.
- Creative volume. Ads, videos, posts and landing pages each month.
- SEO and content depth. Pages, articles and fixes needed, and how hard your searches are to win.
- Tracking and website work. Often a one-time job before monthly work starts.
- Click costs. Real estate and finance pay more per click, which moves your media budget more than our fee.
How we price it
- We talk about your goal, sales cycle and what one enquiry is worth.
- We check your ad accounts, analytics, website and tracking as they stand.
- We list the work by channel: what runs monthly, who does it and what the report shows.
- You get the quote within 2 working days, with our fee and the media budget on separate lines.
What you get in the quote
- The channels covered, and the monthly work on each.
- One-time work such as tracking or landing pages, apart from the monthly fee, plus monthly creative and reporting.
- The media budget per channel, paid to the platform.
Project fees cover a website, tracking set-up, SEO audit or launch campaign. For ongoing channels, we usually charge a fixed fee up to a set limit, then a percentage of ad spend or of sales. After the first 6 to 9 months together, we also offer a variable model. Check that every quote shows agency fee and ad spend as two numbers.
What happens after you ask
For projects we think we can help, this is how it goes.
- 01
A strategist calls you
In one working day: a 30-minute call with one of our strategists about your business and what is not working.
- 02
You get a 1-page plan
A short, honest plan: what to fix first and what we would do. It is free.
- 03
A quote, if you want one
If you want to go ahead, we send a quote within 2 working days.
We confirm the timeline in the quote. Contracts start at 3 months, with 30 days' notice to stop. A single job, such as one event or one print run, is quoted as one project.
Keep reading
The same work in your city and your industry, and the services that go with it.
Led by Shivanand, Digital Marketing Lead
Show us the numbers. We'll show you the leaks
Common questions
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A firm that plans, runs and reports your online marketing: ads, SEO, social, content, websites and WhatsApp. There is no honest single best agency, and we won't claim to be one. Pick the one that fixes tracking first and shows results in your industry in numbers. Use the checklist on this page with every agency, including us.
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Two costs: media, paid to Google, Meta or LinkedIn, and our fee. We don't publish a price list; the growth plan recommends a budget per channel. Performance-based fees only work when both sides trust the same tracking, so we look at whether they fit once we have seen yours.
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Paid search and social can bring enquiries within days of launch. Cost per lead settles over two to three months. SEO and content take three to six months, then keep paying back, so most plans run both. We confirm the timeline in the quote.
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If you need one channel full time and can hire someone senior, in-house can work. An agency suits several skills at once: ads, SEO, design, video and tracking. Many clients do both: an in-house marketer owns the numbers, and we do the specialist work.
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It depends on the deal. We agree in writing, before work starts, who holds each ad account. We recommend that your analytics property and CRM sit in your company's name, with us as a partner user. If you ever change agencies, you keep that history and data. We agree this on day one, so nobody has to ask for access later.
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Yes. For industrial and B2B clients we combine LinkedIn and Google search with SEO and trade-show follow-up. LinkedIn targets by job title and company size; Google catches buyers searching for a product or part. Your sales team marks which leads qualify, and we tune the campaigns to that.
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From the monthly report: leads, qualified leads and cost per qualified lead by channel, sales where your CRM shows them, and what didn't work. We need access to your ad accounts and one person in sales who marks which leads were good.
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PromotEdge is a digital marketing company founded in Kolkata in 2015, with an in-house team of 65+ people. We have one office, in Kolkata, and team members in Mumbai, Delhi, Bangalore, Guwahati and Bhubaneswar. We work with businesses in any Indian city.
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Digital work comes in two kinds. Retainers cover ongoing channels, and they have a 3 month minimum, then 30 days' notice. Project fees cover one time jobs such as a website, tracking set up, an SEO audit or a launch campaign, quoted for the job. Our fee and the media budget show as two numbers.
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Three leads cover the channels. Shivanand Mishra, Digital Marketing Lead, handles SEO audits, B2B lead generation and reporting. Jhalak Agarwal, Meta Lead, runs Meta campaigns and D2C ads. Avi Saraf, Quick Commerce and Marketplace Lead, looks after marketplace ads and quick commerce listings, so one team runs every channel.