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Digital · Websites · Design and development
PromotEdge is an integrated marketing agency in India that offers web design and development to businesses across the country. Build it fast, for phones first, so it shows up on Google.
A strategist calls you in one working day.
In short A good website brings enquiries and sales, not just a nice look. We build sites on WordPress, Shopify and custom code. Your team edits through an admin panel (a CMS), and we support you after launch.
For manufacturers and service firms: products, case studies, enquiry forms and CRM link. For manufacturers, B2B firms, institutes and service firms: products, case studies, CMS, basic SEO, enquiry forms, call and WhatsApp buttons, CRM link.
Shopify or WooCommerce stores with UPI, cash on delivery, pin-code checks and GST invoices. Shopify or WooCommerce (a WordPress store add-on) stores: UPI, cards, cash on delivery, pin-code checks, GST invoices, shipping, phone-first checkout, refund and delivery terms.
WordPress (a common site-building system) suits content-led sites. WordPress (a common site-building system) suits content-led sites, with custom themes and plugins their makers still update. Shopify (a ready-made store system) suits D2C brands.
One page, one offer, matched to the Google, Meta or LinkedIn ad. One page, one offer, matched to the Google, Meta or LinkedIn ad, with a form or WhatsApp button, tracking and test versions.
Structure and user flows, then wireframes (rough page layouts) and screens. Structure and user flows, then wireframes (rough page layouts) and screens. UI (user interface) is how it looks; UX (user experience) is how easy it is to use.
Portals, dealer logins, configurators and launch microsites (RERA details for property). Portals, dealer logins, configurators and launch microsites (RERA details for property). No published dealer-portal case yet; the nearest is Desi Machines, an online marketplace for heavy machines and a PromotEdge group company.
URL mapping, redirects and a close watch after launch. URL mapping, redirects and a close watch after launch, run with our SEO team. Then updates, backups, security checks, uptime alerts and speed reviews.
Domain, hosting, code, design files and data in your company's name, with a guide. Domain, hosting, SSL, code, design files, content, customer data, analytics and paid plans in your company's name, with a handover guide. Ask every agency for this in writing, including us.
These are typical jobs, not fixed packages: we quote against a written list after a discovery call. Need a simple one-page site at the lowest price? A template and a freelancer may serve you better, and we will say so. We also build for businesses in Mumbai, Jaipur, Pune, Delhi NCR, Durgapur, Siliguri and Jamshedpur. Running a small business? Read our guide to small business website design first.
“PromotEdge and their team did an excellent job with our website. They engaged with every team member, understanding their needs with great patience before collating them into a user requirement and a design spec. The result was both aesthetically pleasing and usable. PromotEdge continues to support us and our ever-growing and very demanding wish list. We hope to grow this relationship beyond website design and into content development. I am confident that PromotEdge's team will continue to guide us in delivering product content to our global customers, making the website an important tool for product awareness and lead generation.”
Bimal ShahExecutive Director at Fine Organic Industries LimitedManufacturing
“PromotEdge is one of the most hard working creative agency that LISTENS ! Do I need to say anything more ?!!!!Saurav is one of the most open person I have come across who is ready to speak abt the elephant in the room , that no body wants to talk about !”
Harsh GuptaManaging Director at Rishta FoodsFMCG
“I've known PromotEdge for quite a few years. PromotEdge is passionate, knowledgeable, and destined for success. What stands out is their positivity, energy, passion, and innovative thinking. They bring a warm presence to their work. Best wishes to PromotEdge.”
Mahendra SurekaFounder & CEO at India MACJ - A Buyers Choice Home InspectionsReal estate“I really want to thank Sayantan and his team from PromotEdge because what I find good in them is that, the team.When the team is wonderful, the outcome will definitely be wonderful. I have seen the first cut of the reel which they shot the first day, and they gave us on the morning of the second day.The entire first day they worked so hard and over the night they have edited and on the morning they shared it with us.This is just fabulous and the commitment they have shown. The FIVB team has said that they are very happy with team PromotEdge.And when I showed this clip to my friends, those who are from this industry, they (also said that they) have done a fabulous work.So happy and compliments to the team -- Sayantan and PromotEdge team.Thank you.”
Abhijit BhattacharyaFormer Captain Indian VolleyBall Team; and Founder of Brahmaputra Volleyball LeagueSports
“Hi, my name is Hitesh Malhotra. I'm working in FIVB. We are working with PromoteEdge (with Team Sayantan).I would like to give you a brief detail. So when we started this project, we had a good discussion with them. And personally, I feel PromotEdge is kind of a one stop solution for us. So basically, they provided us the whole storyboarding regarding the digital assets and how we can use those with our ambassadors programme.They helped us a lot to structurize the whole concept from our side. So in fact, there were a lot of great ideas they provided, guiding us...what we should do and what we should not do in this regard.And the best part was that they were very clear from there, from the whole blueprint. So they understood our request from the proposal and then accordingly they executed it.”
Hitesh MalhotraSports Development at Fédération Internationale de Volleyball - FIVBSports“The PromotEdge Agency stay with us all these 3 days, since when we arrived..more, more than 3 days. Since in the airport, they stayed together with us (FIVB team).Sayantan and his team is providing you to see this video.I just (want to say) _Shukriya_. Thank you so much for your team, because we are here in front of the camera but all the team is behind. The entire team together did this great job so that you can see how much volleyball is a lovely sport.”
GibaBrazilian Former Volleyball PlayerSports
“I am delighted with the successful launch of our new website, thanks to the exceptional support from PromotEdge. I extend my gratitude to Benjamin and the team for their dedication and hard work, which has resulted in a new, fresh-looking site that perfectly meets our expectations.”
Mom MitraMarketing Head at IleadEducation“We have been working with PromotEdge for almost a year. We have engaged them to manage our Digital marketing campaigns and are impressed with the outcome. Within weeks, we had noticed an increase in performance and they continuously worked on adapting to a new strategy if required to get the maximum mileage for us based on our requirements. A big thank you to their team, and I would highly recommend them to anyone who is considering growing on their Digital Space.”
Shubham GadodiaDeputy Brand Manager at Shyam Metalics GroupSteel and metals“As a progressive and emerging digital marketing company, PromotEdge is doing something right to enhance the experience of companies associated with them.The format they have created is great, there is a smooth flow of communication, great brainstorming sessions and additionally super ideations and executions.Pritha, the account manager, has always been supportive. Whether day or night, weekday or weekend, she came through and solved the problems.…”
Anish Basu MallikMarketing Executive at Unimark GroupReal estate
“I commend PromotEdge as a content and advertising partner. I applaud their top-notch team, swift problem-solving, and outstanding digital media work for my brand. I express my happiness and eagerness for a long-term partnership.”
Priyanka GuptaDirector at Nitya Gold & DiamondsJewellery retail“PromotEdge has been a unique creative group amongst unique creativity world. Approaching, analysing, understanding the deliverables with ethos and transferring the same into a spellbound creative identity, just cut out for clients’ requirement are signature values of the team. A huge ROI, thy name is PromotEdge.”
Rajat ChatterjeeHead Business Development at Birdman Chemeng Pvt Ltd.Manufacturing“In the city of Kolkata , there are very few full service advertising agencies which are compact, agile, quick and yet have the vision and creative /executional abilities of large reputed agencies. My experience with PromotEdge has been extremely satisfying and they have done world class job for Brand Building exercise of LION INDIA.In my professional life spanning over 4 decades I have always worked with leading agencies like Lintas, Grey, etc so my benchmarking was rather high. I am delighted to say that i did find the agency measuring up nicely on every parameter of our expectations. The team […] comes majorly from experienced staff who have had experience in large agencies. Added to this is the” young oozing with unique new.”
Hardeep SinghMarketing Consultant“I had a great time in Kolkata, I met entire PromotEdge team and they are amazing. Design language that they follow is crazy, the copywriting is crazy. I think they are one of the best digital marketing agencies, not just in Kolkata, entire eastern region and I think brand should not leave the chance to interact with these guys, make stories together.So, if I had something here, I would have definitely collaborated with them and worked. Now is the time, I mean it’s not even a question whether digital is important or not you don’t have an option today. Go digital work with PromotEdge and create your brand stories. Thank You.”
Manish PandeyConsultant & Coach to Content Creator
“We are thoroughly impressed with the extensive knowledge and professionalism demonstrated by PromotEdge. Their adept management of our digital and creative requirements has significantly contributed to our satisfaction with their digital marketing services and expertise.”
Rahul MishraAssistant Manager Digital Marketing & Ecommerce at Magik LightingElectricals“Working with PromotEdge has been an enriching experience for ABP at many different levels. Your understanding of the digital space, customized brand solutions and prompt servicing have helped us achieve our brand goals with so much ease.I would like to especially thank the creative development team, the digital strategy team and above all the servicing team with whom I have worked in close association with, for their all-round support. I wish you all the best in your upcoming projects and I look forward to collaborating with you in future as well.”
Satabdi SahuLead - Brand and Content at ABP EducationEducation“PromotEdge has been working with our organization for social media management and other creative activities. They are responsive, supportive and hard working. We look forward to a long and positive relationship with them.”
Medha SharmaStrategic Head at TATA MetaliksSteel and metals
“An aligned partner is always a welcoming step. Someone who can think deep through lines, understand the matrix of product management. Fortunate enough, PromotEdge has been a partner in progress for me. Their uniqueness lies in their hands down knowledge of delivering the strategy and communication needed for the hour. A practical approach to ensuring return of investment has been the day one mantra. An advisory to an executionist, the systematic approach by team PromotEdge has been the impeccable.”
Bobby SrinivasChief Manager Marketing & Brand Marketing at Utkarsh IndiaSteel and metals
“PRAN & PromotEdge have been working together for last 1.5 years. Throughout, the work experience is good and satisfactory.As a client, we found PromotEdge very professional and dedicated towards any project assigned to them.Most importantly, They have a bunch of energetic young people who always think from clients’ point of view and come up with the solution which is appropriate for them.I would personally refer PromotEdge to those who want creative and contemporary work.We wish PromotEdge a successful journey ahead.”
Sharif Rezwan KabirBrand Manager at PRAN RFL GroupFMCG“I would just like to congratulate, PromotEdge Led by Sayantan and his Team who have done an absolutely fantastic job of branding for the Kolkata Thunderbolts, the Branding, the social media campaign was bang on, and I think it help not just the Kolkata Thunderbolts but its really helped me because in the East there was at least one Team that looking very well promoted and branded. Thanks guyz, well done.”
Joy BhattacharjyaCEO at Prime Volleyball LeagueSports“It’s a great way to be back at PromotEdge. I had a great time working them in Kolkata Tunderbolts doing the Volley Biswas character and they all are like good friends like family Saurav Bhaiya, […], and as I speak, I see Sayantan da walking in. HA HA! But it’s been a great experience I am glad to again meeting them and being here at the PromotEdge. Make Calcutta relevant again.”
Priyam GhoseContent CreatorPrefer to talk? Call +91 98366 39955 or WhatsApp us.
A typical challenge, and how we work on it. This is an example, not a named client's result.
We design at phone width first and test every page on real Android and iOS phones.
A buyer on a phone can read the page, tap the call button and send the form.
Access to the current site.
Sometimes it is hosting. More often it is heavy images, plugins and third-party scripts. We find the cause and fix it.
You can tell whether hosting is really the problem. If not, your team knows which images, plugins and scripts to watch.
Admin and hosting logins.
Usually the next step is unclear or the form asks too much. We plan each page around one action. Our conversion optimisation work starts there.
A visitor knows what to do next, and an enquiry takes less effort. The way to reach you is clear on every page.
The current form fields, and the name of whoever receives the enquiries.
We build templates and content fields your team can edit, and train them at handover. A phone number change shouldn't need a ticket.
With us, the domain, hosting, code and every admin login sit in your company's name from day one, listed in a handover document.
It can, if addresses change without a plan. We map every page that earns traffic, set up 301 redirects (permanent forwarding to the new addresses), then watch Search Console.
Visitors who used to land on the old pages land on their new versions. The new site is clearer on a phone, and the way to enquire is easier to find.
Access to Search Console and the current site.
We set up a CRM (one place where every enquiry is kept and followed up). Reminders say who calls whom, and by when. AI tools sort routine questions.
Old plugins, shared passwords and missed updates are the usual way in. We clean the site, close the hole and set up updates and backups.
Projects slip while waiting for content. So we ask first for one decision-maker, product details, photographs, domain and hosting logins, and who receives each enquiry.
We add what Indian buyers look for: a working phone number, WhatsApp and a physical address. A services firm also needs proof pages and a call button.
The tool depends on the job, and we choose one your team can run. You get our recommendation after a call about your goal and buyers, with the reasons and the running costs of each in writing.
You get monthly numbers: enquiries by page and source, calls, WhatsApp clicks and leads reaching your CRM (the software that holds them).
A franchise needs one page per outlet, with its own map and phone.
Our Google Ads work can bring visitors from day one, while rankings grow with ongoing SEO (search engine optimisation) work.
We build launch microsites (small sites for one launch), with RERA details for property.
You sign off the sitemap (the list of pages) and templates before visual design, then review a private test copy (a staging site) before go-live.
Google says there are no extra requirements: the page must be indexed (listed by Google) and eligible to show with a snippet (the short text under a result). We add structured data (labels that help Google read the page) that matches the visible text.
A company website usually takes 4 to 6 weeks, so this week isn't possible. If you need something now, a landing page takes far less.
For that job, a template and a freelancer may serve you better, and we will say so.
A build alone can't do that, because rankings grow with ongoing SEO (the work that helps you show up on Google). Our SEO people join the build, and that work can carry on after launch.
Our work in this trade, with no client named: Steel and TMT brands, Construction equipment makers, Building material brands, Sugar and agribusiness companies, Engineering, chemical and pharma companies, Recycling and clean-tech companies.
A company website usually takes 4 to 6 weeks. Projects slip while waiting for content, so we ask first for one decision-maker, product details, photographs, domain and hosting logins, and who receives each enquiry.
Calls with leadership and the people who talk to your buyers. We learn who visits, what stops them and which action proves the site works.
Sitemap, templates and user flows signed off before visual design, plus a content checklist. Redesigns start the redirect plan here.
Copy is written alongside the design, phone screens first. We add what Indian buyers look for: a working phone number, WhatsApp and a physical address.
Development on the agreed platform with structured data (labels that help Google read the page), speed tuning, accessibility checks and analytics. You review a private test copy (a staging site).
Real Android and iOS phones, on slow connections too. Every form, payment and redirect is tried, and leads must reach your CRM or lead sheet.
Go-live with redirects on, the sitemap sent to Search Console and monitoring in place. Then we train your team and hand over every login, file and account.
A review a few weeks after launch of speed, errors, search coverage and conversion. Need visitors from day one? Our Google Ads work comes in here.
: the editing screen where your team changes its own words.Platforms that matter for this service in India:
Tool names and logos belong to their owners. Shown for reference purposes only.
PromotEdge builds websites, portals, apps and chatbots that bring in enquiries and can be measured. The tool underneath depends on the job, and we choose the one your team can run.
WordPress: a site your team can edit without a developer. WordPress development
Webflow: a designed site your marketing team can update without code. Webflow development
Shopify: an online store with payments, stock and orders in one place. Shopify development
WooCommerce: a store inside a WordPress site, for sellers who want more control. WordPress development
Magento: a large store with many products and complicated rules. Ecommerce website development
React and Next.js: fast, app-like screens and sites. Next.js is a toolkit built on React for pages that load quickly.
Node.js: the engine behind live features such as chat, order updates and alerts.
.NET: a business application for companies that already run on Microsoft systems.
PHP (Laravel): custom web applications and dealer portals, built quickly on a widely used tool. Web application development
Python (Django): data-heavy applications and dashboards.
Headless CMS: one place to write your content, shown on your website and your app. (A CMS is the tool you write and edit content in.)
Flutter and React Native: one app for Android and iPhone. App development
APIs and CRM links: your site, forms, WhatsApp and customer list passing information to each other, so no enquiry is lost. (An API is a connector that lets two systems share information.) CRM integration and setup
Chatbots and WhatsApp automation: a website chatbot or WhatsApp flow that answers first, asks the right questions and hands over to a person. Chatbots, WhatsApp automation
Using something newer? Tell us on the first call. We confirm what we can build, and what we would not recommend.
Our beliefWe believe in process. Good results should repeat, not happen by luck.
Website design and development for businesses that want enquiries, not a brochure. A website is a sales tool.
A website earns its cost only when visitors turn into enquiries and sales. PromotEdge is a web development company that builds fast, phone-first sites for Indian businesses on WordPress, Shopify and custom code.
Your team edits through an admin panel (a CMS), and we support you after launch.
Most buyers first see your site on a mid-range Android phone over mobile data. If it is slow, the visit is lost. So we design phone-first, with a speed budget (a cap on load time) and one job per page. A dentist's site carries registration numbers and fees, and has limits on what it may show; see a website for a dental clinic.
Our SEO and performance marketing people join the build, so tracking starts on day one.
For a listed company that needs its investor pages current and its site watched day and night, see website care for listed companies. A listed firm's investor page has a rule list and a clock; see investor page design for listed firms. A hotel site is built around a booking engine, room pages and a clear total price; see website design for hotels and resorts.
Based in or serving Kolkata? See our website development in Kolkata. Serving Hyderabad? See our website development company in Hyderabad.
If your business also needs an app, see our mobile app development work. Exporters can read about an export website and product catalogue built for buyers abroad. A school or college site carries disclosures and admission forms that a normal business site does not; see education website design.
A demo, a trust page and docs links decide an AI sale; read website pages for AI companies.
Want a check before you build or redesign? Ask for our free website audit. A person looks at up to five public pages and gives you your top three fixes. New to this? Read our guide to web design and development.
See our page on website maintenance.
We don't publish a price list: a landing page, a company site and a store are very different jobs. First step: a free 30-minute call and a one-page plan. Quote within 2 working days. New sites are fixed projects; ongoing work is monthly; domain, hosting and plugins are billed separately, in your name.
Compare quotes on pages, domain ownership and what happens after launch. Planning a redesign? Read our guide to redesign mistakes that cost rankings first. Want a second view? Ask for a free growth plan. A strategist calls you in one working day, and we say honestly if it is a fit.
A dealer-led B2B maker needs product pages and a clear enquiry path first. A D2C brand needs a fast checkout, UPI and cash on delivery. A services firm needs proof pages and a call button. A franchise needs one page per outlet, with its own map and phone.
In 2015 Flipkart shut its mobile website to go app-only, then returned with Flipkart Lite, a web app. Google's write-up reports time on site rising from 70 seconds to 3.5 minutes, and visitors who added it to their home screen converting 70% more. It is an old case, but it shows what a fast phone-first site can do.
Source: Google web.dev, Flipkart Lite case study, page updated 28 March 2016, read 10 October 2026
Core Web Vitals ask for the main content in 2.5 seconds or less, a tap answered within 200 milliseconds and layout shift of 0.1 or less, measured on the 75th percentile of visits.
Source: Google web.dev, Web Vitals, page updated 31 October 2024, read 10 October 2026
ASCI's guidelines on deceptive design in online advertising say prices on e-commerce sites must include non-optional taxes and fees, so the total is not a surprise at the end of checkout.
Source: ASCI, Guidelines for Online Deceptive Design Patterns in Advertising, 15 June 2023, read 10 October 2026
Shopify says Sidekick can answer questions in the store admin, edit products, and write product descriptions, blog posts and images. It shows changes for your review before applying them.
Source: Shopify Help Center, Sidekick, read 10 October 2026
Google says a page can appear in AI Overviews and AI Mode when it is indexed and eligible to show with a snippet, with no extra requirements. Structured data should match the visible text.
Source: Google Search Central, AI features and your website, page updated 10 December 2025, read 10 October 2026
Our view: building a first draft of a page will get cheaper, so a clear plan per page matters more. Want us to review your site? Get my free growth plan.
Short answers. For anything else, call or WhatsApp us.
It depends on templates, platform, integrations and the copy and design work. A focused company site costs a fraction of a store connected to your ERP; domain, hosting and platform plans are extra. A company website usually takes 4 to 6 weeks, a landing page far less. We quote against a written list after a discovery call.
Ask three things: show me sites you built that bring enquiries, who will build mine, and what happens after launch. Check that you will own the domain, hosting and code. No company is right for everyone, but you can score each one on these answers, including us.
WordPress suits most content-led and lead-generation sites. Shopify suits D2C stores launching quickly with a small team. WooCommerce suits stores inside a content-heavy site. Custom code is for portals and complex integrations. We recommend one after discovery, with the reasons and the running costs of each in writing.
You do. Your domain, hosting, code, design files, content and admin logins are in your company's name, listed in a handover document. We work through access you can remove. If an agency won't agree to this in writing, ask why.
Yes. We build structured page templates and content fields for anything you will change often, and train your team at handover with a guide to each template. You shouldn't need us to change a phone number or publish a news item.
Every site needs updates, backups, security monitoring and speed checks after launch, so we plan for that before the build. Our proposals include a maintenance plan with an SLA (service level agreement): response times we promise in writing. Hosting stays in your company's name, with us added as a user.
Google's Core Web Vitals (its checks of page speed and stability) set the targets. Main content should appear within 2.5 seconds (LCP), the page should respond to a tap within 200 milliseconds (INP), and layout shift (CLS) should stay under 0.1. We test on ordinary phones.
You get monthly numbers: enquiries by page and source, calls, WhatsApp clicks and leads reaching your CRM (the software that holds them). With paid traffic, we show cost per qualified lead. Rankings and AI-answer mentions grow with ongoing SEO and AI SEO work.
A new website is a fixed project, quoted for the job with milestones, so no ongoing contract is needed. Ongoing work after launch is monthly, and that has a 3 month minimum, then 30 days' notice. Domain, hosting and plugins are billed separately, in your name.
Benjamin Sardar, Web lead, runs website builds, hosting, migration and speed. Avijit Bhattacherjee, Development lead, leads the coding team for the front end and back end. Raju Barui, Backend developer, handles the backend, CRM and integrations. The people who plan your site also build it.
Leave your name and number. We call or WhatsApp you within one working day.
A strategist calls you in one working day.
No rate card sets digital marketing prices in India. See the six lines on your bill, who gets paid for each, how each is charged and how to read a quote.
A product catalogue for manufacturers sells when you are absent. See who reads it, the three forms, what each entry needs and how to keep it current.
SEO for manufacturers in India: the pages a maker needs, a product page checklist, PDF and sitemap basics, how to measure, and a 90-day plan.
Annual report and investor communication in India: the pieces a listed company sends in a year, who owns each and the time limits the rule sets.
An annual report website can be a PDF, a PDF with a summary page or a full HTML report. How to choose, make it read well on a phone and keep it accessible.
How to design an investor relations website for a listed Indian company: first screen, document names, results notes, mobile use and a monthly check.
The same work in your city and your industry, and the services that go with it.
Brands and people are named only as public examples. They are not PromotEdge clients or endorsers unless stated.
Four kinds of work. One plan.
What to sell, to whom, and why they should pick you.
Ideas, films, print, radio and outdoor that people remember.
Search, social, ads and websites that bring enquiries.
Events, activations and shop branding, run within the PromotEdge group.
