Product catalogues
Laid out the way buyers order, with codes, sizes, weights and MOQs easy to find.
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A buyer should understand your range and place an order without a salesperson in the room. Catalogues made to be kept, read and ordered from.
A strategist calls you in one working day.
A catalogue does its job when a buyer can understand your range and place an order without a salesperson in the room. PromotEdge plans, writes and designs product catalogues, export brochures, price lists and company profiles for jewellers, leather and garment makers, tea and jute firms and wholesalers.
A good catalogue keeps selling long after the meeting ends. If the product codes are wrong, the photos are flat or the price list is a season old, it loses you orders quietly.
So we begin with how your buyers order. Do they pick by design number, weight, price band or minimum order quantity (MOQ, the smallest lot you will sell)? Do they read print or a PDF on a phone? We know digital inside out, and we think like an Indian business. Printing is delivered through PEXORA, a joint venture of PromotEdge and Prodigy.
If the brand needs work first, start with brand identity. For more design, see graphic design in Kolkata and PromotEdge in Kolkata.
Laid out the way buyers order, with codes, sizes, weights and MOQs easy to find.
Capability brochures for overseas buyers, in plain international English, with capacity and certificates shown honestly.
Range books for wholesale and dealers, built so prices can change each season without a redesign.
Light PDFs that open quickly on WhatsApp and email, and web editions that link to an enquiry form.
Shoot planning and product copy, with specifications checked against your price list.
Paper, binding, lamination, foiling and print runs, with a printed proof before the run.
Have an old catalogue? Send it, and we will mark what to keep and what to change. Get a free growth plan
Jewellery, leather, garments, tea, jute and steel are sold through catalogues here.
Exporters. The district's export plan lists clusters for leather in Topsia and Janbazar, and for electrical fans, book printing, hosiery and readymade garments. An overseas buyer judges these firms by their catalogue before a sample is sent, so photos, specifications and English must be right.
Wholesale. The state's export plan calls Burrabazar among India's biggest and oldest wholesale hubs, with sub-markets such as Khangrapatti, Sonapatti, Masalapatti and Lohapatti. Here a catalogue is a range book and price list that travels on WhatsApp. Poila Boishakh, when traders open new Haal Khata ledgers, is a natural date for a fresh one.
Show days. Catalogues change hands fastest at trade fairs. Kolkata had the ILPA International Leather Fair in October 2025 and the Bengal International Jewellery Show in November 2025; East India Print & Pack runs from 27 to 29 November 2026. Yours should be the one still on the desk a week later.
| Sector | Kolkata fact | What the catalogue needs |
|---|---|---|
| Gems and jewellery | 58.8% of Kolkata district exports in 2024-25. | Photos that show metal and stone truly, with design number and weight for each piece |
| Leather | 6.2% of district exports, with clusters in Topsia and Janbazar. | Texture close-ups, colour cards, sizes and the MOQ for each article |
| Garments and hosiery | Metiabruz has about 15,000 units and 5 lakh job workers, mostly in kidswear. | Size charts, fabric details and season-wise ranges that are cheap to reprint |
| Tea and jute | West Bengal made 347.59 million kg of tea in FY25 (IBEF). 89 of India's 120 composite jute mills are in the state (December 2025). | The garden's story, grades and certificates; jute specs buyers can compare |
| Print and books | Book Fair 2026: a record 32 lakh visitors and ₹27 crore of sales. | Real choices of paper, binding and finish, and a proof in your hand before the run |
Sources: West Bengal District Export Action Plan (Kolkata), IBEF, PIB, ETV Bharat and show listings. Checked on 3 October 2026. Sectors are named as Kolkata's buyers, not as our clients.
Which products go in, who reads it, and how they place an order.
A page-by-page plan: sections, products per page, and where codes and prices sit, agreed before any design.
New shoots, or your images cleaned up, and every specification checked against your price list.
Master pages first, then the full catalogue. A printed proof before the run, and a light PDF for WhatsApp.
Prices change, so we keep the files in order. A new edition is an update, not a rebuild.
Tell us what’s not working. We’ll send you an honest one-page growth plan, free.
Deeper reading if you want the research behind the plan.
A dealer-led B2B (business-to-business) maker needs codes, MOQs and terms. An exporter needs units, certificates and shipping terms. A wholesaler needs prices that change without a redesign. A D2C (direct-to-customer) brand needs product stories and a light mobile edition.
Google says Gemini in Docs can help you draft and refine content, needs an eligible Google Workspace or Google AI plan, and asks you to review suggested changes before accepting them. We use it for first drafts of product copy only. Every specification is checked against your price list.
Source: Google Docs Help, Gemini in Docs, read 10 October 2026
Our view: first drafts will get faster. Codes, weights, prices and photos stay with people who hold your price list. Want us to show where AI could save time on your catalogue? Ask us.
Our beliefWe're professionals. We'd rather be blunt than pleasing.
Planning a trade show? Ask us when to start on WhatsApp. Chat with us
We do not publish a price list for catalogues and brochures. Design is quoted against a written scope. Printing is quoted separately and shown to you before the run.
Ask any agency whether its quote includes photography, proofs and GST. A cheap design fee followed by costly reprints is no saving.
For projects we think we can help, this is how it goes.
In one working day: a 30-minute call with one of our strategists about your business and what is not working.
A short, honest plan: what to fix first and what we would do. It is free.
If you want to go ahead, we send a quote within 2 working days.
We confirm the timeline in the quote. Contracts start at 3 months, with 30 days' notice to stop. A single job, such as one event or one print run, is quoted as one project.
Brands and people are named only as public examples. They are not PromotEdge clients or endorsers unless stated.
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Priyam GhoseContent CreatorYes. Come to us in Salt Lake's Sector V, or we will visit your showroom, factory or Burrabazar shop to see the range. Handling the products in person saves a round of changes later. We also meet on video when that is easier for your team.
Yes. Through our language partners we write catalogue copy in English, Hindi and Bengali. Export catalogues usually run in English. Trade editions for dealers in Bengal often do better in Bengali or Hindi, and each language gets its own layout.
It depends most on how ready your content is. With photos and a final price list in hand, plan for four to six weeks from flatplan to printed copies for 24 to 40 pages. A new shoot adds time. For a trade show, start two months ahead. We confirm the timeline in the quote.
Usually both. Print works at trade fairs and in buyer meetings, where it stays on the desk. A light PDF works on WhatsApp and email, which is how many traders share their ranges every day. We design once and produce both.
Yes. We prepare the press-ready files and manage paper, binding and finishing. You see a printed proof before the full run, and the print rate is shown to you before you approve it. The light PDF for WhatsApp comes from the same files.
It depends on page count, photography, writing and printing. A four-page brochure is a small job, and a 40-page catalogue with a new shoot is a large one. We quote against a written scope, with print at actuals. Compare quotes on the same scope.