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        Social Media Optimization Agency

        Social media optimization is a marketing strategy that positions your brand on social media platforms to make it more “sociable”! As a social media agency, PromotEdge optimizes social profiles across all platforms and creates relevant content, which enables businesses/brands to build a loyal following and establish themselves as a leader in your industry.

        As a service-based agency, it’s our business to grow yours; we use social media platforms (Facebook, Instagram, Pinterest, Twitter, LinkedIn, Moj, Chingari, Snapchat, etc.) to elevate your brand presence with content that interest the target audience. 

        Expanding social reach requires an understanding of market analytics, and the execution of the right strategy, which is where we excel. PromotEdge is a hub of thinkers, creators, and experimenters, who create custom strategies (a mix of understanding about platform-wise algorithms, analytics, and content) for each social media platform through infographics, videos, reels, and tweets, texts, to drive results in the ever-changing algorithms.

        Social media optimization is a marketing strategy that positions your brand on social media platforms to make it more “sociable”! As a social media agency, PromotEdge optimizes social profiles across all platforms and creates relevant content, which enables businesses/brands to build a loyal following and establish themselves as a leader in your industry.

        As a service-based agency, it’s our business to grow yours; we use social media platforms (Facebook, Instagram, Pinterest, Twitter, LinkedIn, Moj, Chingari, Snapchat, etc.) to elevate your brand presence with content that interest the target audience. 

        Expanding social reach requires an understanding of market analytics, and the execution of the right strategy, which is where we excel. PromotEdge is a hub of thinkers, creators, and experimenters, who create custom strategies (a mix of understanding about platform-wise algorithms, analytics, and content) for each social media platform through infographics, videos, reels, and tweets, texts, to drive results in the ever-changing algorithms.

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        Solutions That Drive Results

        Facebook

        Leverage PromotEdge for dynamic Facebook marketing, reaching 2.9B diverse users.

        When it comes to Facebook marketing, there’s no time to waste. Your competition is already out there, and they’re not slowing down. So, if you want to stay ahead of the game, you need PromotEdge in your corner.

        With over 2.9 billion monthly active users, Facebook caters to a diverse crowd, where users are from teenagers to senior citizens. With the potential to reach such a wide audience, we start by creating a Facebook page for your brand for posting content to create communities and groups for brand awareness and driving traffic to the website. 

        We strategize SMO to build goals, by leveraging Facebook’s visibility and targeting tools. We build loyal communities for the brands, raise brand awareness, deploy and track ad campaigns, collect audience insight, and chat with users through messenger along with replying to comments to provide real-time customer service, by using content like stories, short-form videos, Facebook lives, Q&A, Giveaways, and Quizzes.

        Instagram

        Instagram has roughly 1.386 billion users, the audience group is from Gen Z to millennials.

        Instagram has roughly 1.386 billion users, the audience group is from Gen Z to millennials. In social media marketing, Instagram is all about visual content that includes image sharing, reels, Instagram live, and videos. 

        SMO in Instagram includes creating a compelling bio, engaging posts, use of relevant hashtags, posting at the most engaging hour, interacting through Instagram DMs, and collaborating with influencers. 

        We do what your competition is doing and also NOT doing. We make you unique, but not an odd one out. Trendsetters and moment marketers-We are a team of professionals who curate compelling content for brands that go beyond being just a voice. We report brand KPIs, such as increments in follower count, and track data of likes, shares, and comments to deliver the best for your brand.

        LinkedIn Marketing

        Leveraging LinkedIn for B2B success: Targeting, diverse content, and tracking KPIs.

        At PromotEdge, we know that LinkedIn is a crucial platform for B2B marketing. With over 700 million members, LinkedIn offers a vast pool of decision-makers, professionals, and business owners that you can reach with your brand’s message. But with so many businesses vying for attention on LinkedIn, it’s essential to have a well-crafted marketing strategy that stands out from the rest.

        We leverage LinkedIn’s targeting capabilities to reach the right people at the right time, and we use LinkedIn Groups, LinkedIn Learning, and LinkedIn Events to amplify your reach. To grow organically on LinkedIn we strategize posts that include text, video, carousel images, polls, newsletter, and Q&A to get consumer insight and boost engagement for your businesses. 

        In LinkedIn marketing, we track LinkedIn KPIs, which includes impression, and amount of unique impression (number of new people visited who have visited your business page). In the LinkedIn interface, we track metrics such as page views, click-through rate, and organic leads. The KPI metric also includes engagement rates based on; like, comments, and shares.

        Twitter Marketing

        PromotEdge maximizes Twitter for brand awareness with engaging content and analytics.

        PromotEdge uses Twitter; the microblogging site to target the upper marketing funnel i.e, brand awareness to build an authentic relationship with consumers. Twitter is the best platform to start a conversation online. 

        For social media optimization on Twitter, we use strategies, wrapped around content short-form content like tweets, tweet threads, images, videos, and website links with compelling call-to-action. 

        Twitter’s KPI or metric is a transparent method to evaluate marketing efforts. We analyze data on which days of the month the tweets have received the most engagement, and which one provides a decreasing trend so we tailor the content for brands on a specific topic. 

        The engagement KPI for businesses on Twitter is Likes, Detail expands, profile clicks, retweets, hashtag clicks, Link clicks, and replies, which help us to create content that works best for your brand. 

        Clients

        Where Every Logo Tells A Success Story Our 200+ Collaborations.

        Our Approach and Working Process

        Social media platforms have emerged as a vital tool for sharing the life of an individual or an organization irrespective of its size. Social media optimisation builds strong online precedence, which reflects the personal or business brand.

        One

        Selecting The Goal

        To create an effective social media strategy, we understand your business goal. This means whether you want to build a larger community, boost awareness, generate sales and leads, or provide holistic customer care. A combination of the goals helps us create a fair game for your brand and has a better understanding of the social network choice.

        Two

        Choosing The Right Platform

        Each platform works differently and has a distinct voice. We, as digital marketing agency, wear the sorting hat to analyze and understand demographics, time zone as per your audience, competitive analysis, and business structures to help you filter and connect with the right social media platform that is relevant to the brand voice.

        Three

        Establishing Important KPIs

        Social media is data-driven, and establishing important key performance indicators (KPIs) helps us in making data-driven decisions. Rather than focusing on vanity metrics, we dig deeper into analytics that matter to your brand. 

        Five

        Curating User-Generated Content

        We are an “agency without jargon” that knows how social works, and deliver what our clients are looking for. Our funda is to focus on your dhanda, which makes us committed to bringing the wave of badlav that your business is lacking! We create high-quality engaging content in various forms such as text, podcasts, images, videos, and product reviews, that hooks the audience while we stay true to the brand.

        Our Approach and Working Process

        Social media platforms have emerged as a vital tool for sharing the life of an individual or an organization irrespective of its size. Social media optimisation builds strong online precedence, which reflects the personal or business brand.

        One

        Selecting The Goal

        To create an effective social media strategy, we understand your business goal. This means whether you want to build a larger community, boost awareness, generate sales and leads, or provide holistic customer care. A combination of the goals helps us create a fair game for your brand and has a better understanding of the social network choice.

        Two

        Choosing The Right Platform

        Each platform works differently and has a distinct voice. We, as digital marketing agency, wear the sorting hat to analyze and understand demographics, time zone as per your audience, competitive analysis, and business structures to help you filter and connect with the right social media platform that is relevant to the brand voice.

        Three

        Establishing Important KPIs

        Social media is data-driven, and establishing important key performance indicators (KPIs) helps us in making data-driven decisions. Rather than focusing on vanity metrics, we dig deeper into analytics that matter to your brand. 

        Five

        Curating User-Generated Content

        We are an “agency without jargon” that knows how social works, and deliver what our clients are looking for. Our funda is to focus on your dhanda, which makes us committed to bringing the wave of badlav that your business is lacking! We create high-quality engaging content in various forms such as text, podcasts, images, videos, and product reviews, that hooks the audience while we stay true to the brand.

        Testimonials

        Client Happiness Speaks Volumes

        Got Questions? Explore FAQs for Insightful Answers.

        How often will you post on social media accounts?

        Every brand has a different objective. Based on your business needs, we plan your content calendar which includes frequency, type, topic, etc. Also, all content is not relevant for all platforms. Not all businesses have to be on all platforms. Our Digital Daftar is full of creative geniuses and analytical geeks, which collaborates to custom-make content calender that includes frequency of posting, type of posting, format of post, best timing of posting, use of right hash tags, and social media platforms.

        How long it takes to get results through social media optimisation?

        Social media optimisation is a continuous process, and the amount of time it takes to see results from social media optimization (SMO) can vary depending on several factors, including the goals of your SMO efforts, the size of your audience, competition, relevant of our products and services to the audience, and the social media platforms the brand is targeting. These days social media presence works as hygiene and gives confidence to the audience about your existence, services, and culture.

        How does PromotEdge ensure that social media content is effective?

        PromotEdge has a team of experienced social media specialists who are knowledgeable about the latest social media trends and best practices. We are here to build strong prabhav on market for clients, by bringing badlav, leveraging user-generated content, and connecting with their target audience that optimizes your brand for social media algorithms.

        How does PromotEdge measure success?

        We measure success by tracking key performance indicators (KPIs) such as engagement, reach, leads, and customer. To ensure that our clients can see the impact of our work, we provide them with regular reporting.

        How does PromotEdge work with businesses of different sizes and budgets?

        We provide customized social media solutions that are tailored to each client’s needs and budget. From small businesses to large corporations, we provide flexible pricing options to ensure that our services are accessible to all types of companies.

        What is the significance of being “digitally desi”, what value does is add to PromotEdge services?

        Being “digitally desi” we are true to our traditional roots while keeping the relevance of the digital world. Our idea is to create hyperlocal content and content that connect global minds. We add our “tadka” to your social media posts to reach the goals. 

        Can Promotedge help transform traditional businesses into trending ones? If yes, then how?

        We help businesses to transform from traditional to trending, by integrating marketing techniques such as “account-based marketing”, ‘contextual marketing”, and ‘conversational marketing”. We work on product placement, time of posting, and context of posting, so your brand stay rooted to their Funda and Dhanda.

        What Makes PromotEdge different from other social media agencies?

        It is our business to focus on YOURS! 

        We focus on process, and culture, and co-exist with your brand, to support it to grow. We bring an “Edge” to your social media feed. We build value in our team, and give the flexibility that allows them to “think outside of docs”, we have a custom-made pricing model, contractual agreements, and 8 years of industry experience with some of the esteemed companies. We do not put our work in layers of filters, we are transparent, and we are “market-operators” that build your brand from scratch.

        Can you give examples of businesses similar to mine where you have worked before?

        Yes, we can! Check out our case studies and examples of businesses similar to yours that we have worked with in the past. Please fill out the form with details and we will share our portfolio with you.

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