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        Workplace Branding

        Workplace branding serves as a vibrant reflection of a brand’s persona and identity, conveyed through a myriad of designs, colours, and copy. It visually embodies the company’s ideologies, work processes, beliefs, and culture.

        At Promotedge, we recognize the significance of a thoughtfully designed and branded workplace. Our Workplace Branding Service is committed to turning your office into a dynamic and inspiring space that not only motivates your employees but also engages partners and stakeholders.

        Workplace branding serves as a vibrant reflection of a brand’s persona and identity, conveyed through a myriad of designs, colours, and copy. It visually embodies the company’s ideologies, work processes, beliefs, and culture.

        At Promotedge, we recognize the significance of a thoughtfully designed and branded workplace. Our Workplace Branding Service is committed to turning your office into a dynamic and inspiring space that not only motivates your employees but also engages partners and stakeholders.

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        Solutions That Drive Results

        Office branding

        Office branding is the most common form of wall and interior branding which is done for corporates and businesses. It reflects the brand ideologies, goals, vision, and mission. It speaks of company ethos and is built to inspire and motivate the employees and stakeholders.

        Store branding

        The store branding is more tactical. It is where a brand interacts with the end consumers and users. Store branding is completely motivated by sales. It creates a perception of the brand in the mind of the audience. Store branding requires more temporary fabrication formats as the focused products may change from time to time.

        Franchise / Dealer point branding

        A franchise or dealer branding is a smaller version of a store branding. It defines the most important and indispensable branding units needed for a brand.

        Clients

        Where Every Logo Tells A Success Story Our 200+ Collaborations.

        Our Approach and Working Process

        We define objectives aligning with brand vision, conduct creative briefings, establish brand guidelines, and select platforms strategically for impactful campaigns.

        One

        Study and research

        Before we start designing and branding for an office space, we study the company’s vision, mission, goals, and objectives. An office interior reflects the brand’s values and essence. Our discussions are initiated with interview sessions with brand custodians, which are followed by idea and reference sharing.

        Two

        Map the space

        Once we lock in on the concept, we map the office space and understand how we can utilise the interiors optimally. We also have expert production and fabrication partners who give us solutions based on the nature of the branding – temporary, semi-temporary or permanent. We draw up the outline for the structure and plan for the communication wall by wall, pillar by pillar.

        Three

        Design

        Once we have a lock-in on the number of branding units, we develop the concept and bifurcate it accordingly. We develop the art themes whether with pictures, illustrations, vectors, or other forms of art. This process might also involve expert help which we take from the external partners.

        Four

        Production-ready

        Once the design is ready, we convert it into print-ready formats, which often need the files to be worked on extensively in our studio, adapted and created as per the wall size and requirements.

        Our Approach and Working Process

        We define objectives aligning with brand vision, conduct creative briefings, establish brand guidelines, and select platforms strategically for impactful campaigns.

        One

        Study and research

        Before we start designing and branding for an office space, we study the company’s vision, mission, goals, and objectives. An office interior reflects the brand’s values and essence. Our discussions are initiated with interview sessions with brand custodians, which are followed by idea and reference sharing.

        Two

        Map the space

        Once we lock in on the concept, we map the office space and understand how we can utilise the interiors optimally. We also have expert production and fabrication partners who give us solutions based on the nature of the branding – temporary, semi-temporary or permanent. We draw up the outline for the structure and plan for the communication wall by wall, pillar by pillar.

        Three

        Design

        Once we have a lock-in on the number of branding units, we develop the concept and bifurcate it accordingly. We develop the art themes whether with pictures, illustrations, vectors, or other forms of art. This process might also involve expert help which we take from the external partners.

        Four

        Production-ready

        Once the design is ready, we convert it into print-ready formats, which often need the files to be worked on extensively in our studio, adapted and created as per the wall size and requirements.

        Testimonials

        Client Happiness Speaks Volumes

        Got Questions? Explore FAQs for Insightful Answers.

        How does workplace branding impact employee engagement?

        Workplace branding fosters a sense of pride and belonging among employees. A well-branded workplace communicates the company’s values, which in turn boosts engagement, job satisfaction, and overall productivity.

        How Does Workplace Branding Align with Our Company Values and Culture?

        Our approach is collaborative. We delve into understanding your company’s core values and culture to ensure that the workplace branding strategy resonates authentically with your identity, fostering a sense of unity and pride among employees.

        What Elements of the Workplace Can Be Branded?

        Virtually every aspect of the workplace can be branded, including physical spaces, interior design, signage, digital displays, communication materials, and even employee attire, creating a cohesive and immersive brand experience.

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