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iLead Institute, a leading education provider, approached PromotEdge with challenges stemming from their existing website. The website was burdened with numerous courses, extensive content, heavy imagery, and other complexities impacting speed and usability. Seeking a comprehensive solution, they engaged our web development team to revamp their online platform.
Challenge: Managing and presenting an extensive array of courses without overwhelming visitors.
Challenge: Handling a variety of content types, including text, images, videos, and downloadable brochures.
Challenge: Balancing the aesthetic appeal of rich images without sacrificing site speed.
Challenge: Ensuring uptime and performance under heavy traffic.
Challenge: Facilitating easy updates to keep content fresh and relevant.
Challenge: Following best practices for search engine optimization.
Challenge: Accommodating various display types and sizes.
Challenge: Creating adaptable forms for different departments and courses.
Challenge: Embedding frames to display both old and new websites.
The site became more navigable and user-friendly, addressing the challenge of overwhelming course information.
Optimizations led to a remarkable 60% increase in site speed, improving overall user satisfaction.
Implemented SEO best practices resulting in improved rankings and increased organic traffic.
Seamlessly integrated various elements like dynamic forms, multiple displays, and efficient course management.
The collaboration between PromotEdge and iLead Institute resulted in a website that not only met but exceeded expectations. The tailored solutions and close collaboration with the client led to an enriched user experience, efficient content management, and improved overall performance. The positive testimonial from iLead reflects our commitment to quality, innovation, and customer satisfaction. The iLead Institute’s new website stands as a testament to the successful integration of design, functionality, and content strategy to meet the unique needs of a diverse audience.